Lovisa Holdings stock | Price, analyst rating, price target & growth

Lovisa Holdings

ASX:LOV

$ 28,69

$-0,95 (-3,21%)

28,69 $

$-0,95 (-3,21%)

End-of-day quote: 01/13/2026

Lovisa Holdings Stock Value

Analysts currently give ASX:LOV a rating of Hold.

Hold

Lovisa Holdings Company Info

EPS Growth 5Y

37,63%

Market Cap

$3,28 B

Long-Term Debt

$0,08 B

Quarterly earnings

02/19/2026

Dividend

$0,75

Dividend Yield

2,60%

Founded

2010

Industry

Consumer Discretionary

Country

Australia

Website

Lovisa Holdings

ISIN Number

AU000000LOV7

Website

http://www.lovisa.com

Analyst Price Target

$33,55

16.94%

Last Update: 01/13/2026

Analysts: 14

Highest Price Target $40,90

Average Price Target $33,55

Lowest Price Target $26,00

In the last five quarters, Lovisa Holdings’s Price Target has risen from $27,32 to $30,99 - a 13,43% increase. Twelve analysts predict that Lovisa Holdings’s share price will increase in the coming year, reaching $33,55. This would represent an increase of 16,94%.

Top growth stocks in the consumer discretionary sector (5Y.)

What does Lovisa Holdings do?

Lovisa Holdings Limited (Lovisa) operates predominantly in the retail sector, specializing in the sale of fashion jewelry and accessories. It designs, develops, sources, and merchandises fashion jewelry and accessories under the Lovisa brand name. Business Segments The company’s operations are segmented geographically, allowing for focused management and strategic allocation of resources tailored to specific market conditions. The primary segments are organized into five key regions: Australia...

Business Segments

The company’s operations are segmented geographically, allowing for focused management and strategic allocation of resources tailored to specific market conditions. The primary segments are organized into five key regions: Australia and New Zealand, Asia, Africa, the Americas, and Europe.

Australia and New Zealand: In Australia and New Zealand, Lovisa holds a significant market presence, leveraging established brand recognition and a deep understanding of local consumer behavior. The predominant focus in this region is on attractive displays and convenient store locations, which cater to customers seeking affordable fashion accessories. Here, Lovisa's strategy involves regular replenishment and innovation in product offerings to maintain interest among shoppers.

Asia: Asia represents another crucial segment for Lovisa, with its most notable markets being Singapore, Malaysia, Hong Kong, and Taiwan. In this region, the company benefits from a rapidly growing fashion market characterized by young, trend-savvy consumers. Lovisa's strategic initiatives in Asia include localized product selections that resonate with regional tastes and preferences, as well as an emphasis on digital marketing efforts to capture the attention of tech-savvy shoppers.

Africa: Africa, including regions such as South Africa and the United Arab Emirates, serves as an emerging market for Lovisa. The company aims to capitalize on the continent’s increasing urbanization and the growing middle class, tapping into the demand for fashionable and affordable jewelry. The strategy involves educational initiatives to familiarize potential customers with Lovisa’s brand values and product offerings.

The Americas: The Americas focus encompasses key markets such as the USA, Canada, and Mexico. The company has identified this segment as a vital area for expansion, drawing upon a diverse demographic that seeks stylish accessories to complement their outfits. Lovisa's entry strategy into the Americas involves leveraging partnerships with key retailers and enhancing e-commerce capabilities to penetrate this competitive landscape effectively.

Europe: Finally, Lovisa's European segment covers a wide array of countries, including the United Kingdom, France, and Germany. The European market is recognized for its discerning consumers who prioritize quality and style. Lovisa addresses these concerns by offering a collection that emphasizes craftsmanship and contemporary design, thus tailoring its offerings to meet audience expectations while maintaining affordability.

Business Strategy

The company's business strategy is characterized by a dynamic approach that seeks to build a compelling retail experience while ensuring operational efficiency. The company has defined its core strategy around several critical pillars that include strong inventory management, responsive market adaptation, and robust brand positioning.

At the heart of Lovisa's success is its ability to manage inventory effectively to achieve rapid inventory turnover. This is accomplished through innovative supply chain practices such as direct sourcing from manufacturers, enabling the company to deliver fresh merchandise frequently without the burden of extensive warehousing. This agility allows Lovisa to present a continually evolving product mix that keeps pace with changing fashion trends, thereby enticing customers to visit stores on a regular basis for new collections.

Furthermore, Lovisa's strategic focus on understanding and responding to market demands is reflected in its approach to product development. The company invests in market research and trend analysis to ensure its offerings resonate with contemporary fashion trends and customer preferences. This positions Lovisa favorably within the competitive retail landscape, allowing swift adjustments to its assortment based on real-time insights.

Brand positioning is another critical facet of Lovisa's strategy, emphasizing the delivery of high-quality fashion jewelry at accessible prices. The brand promotes its image as a go-to destination for trendy accessories through effective marketing initiatives, including engaging social media campaigns and collaborations with influencers. This multi-faceted approach not only enforces brand loyalty but also cultivates a community of fashion enthusiasts around the Lovisa brand.

A commitment to providing exceptional customer experiences underscores Lovisa's directives. The company focuses on optimizing the in-store shopping experience with well-designed retail spaces that promote product visibility and create a welcoming atmosphere. Additionally, Lovisa has invested in e-commerce and digital platforms to enhance customer accessibility, catering to a demographic that increasingly values convenience.

Products and Services

The company specializes in a diverse range of fashion jewelry and accessories tailored to meet the preferences and needs of its customer base. The company's product offerings are designed to encapsulate the latest trends while ensuring affordability, making them appealing to a broad audience.

The primary product category includes a wide variety of jewelry options such as earrings, necklaces, bracelets, and rings. Lovisa's designers are dedicated to interpreting the latest fashion trends and translating them into collections that reflect contemporary styles, thus ensuring a continuously refreshing inventory. The emphasis on seasonal trends allows Lovisa to maintain artistic relevance within the fashion space.

Additionally, Lovisa offers a selection of hair accessories and body jewelry, further diversifying its portfolio. Hair accessories include clips, bands, and decorative pins, which enhance the styling options available to consumers. Body jewelry comprises ear cuffs and body chains, designed to appeal to niche market segments that favor unique and standout accessories.

The company also recognizes the importance of providing customizable options, allowing consumers to personalize their jewelry selections. This trend towards personal expression in fashion jewelry enables Lovisa to connect with its younger demographics, who favor individuality in their style choices.

Lovisa’s services extend beyond product offerings, with retail staff trained to provide styling advice and enhance the overall shopping experience. Customer engagement initiatives such as loyalty programs and exclusive promotions are integral components of Lovisa’s service offerings, fostering a sense of community and encouraging repeat business.

Furthermore, Lovisa provides an omnichannel shopping experience, facilitating the convenience of online browsing followed by in-store pick-up. This approach caters to the evolving consumer expectations regarding accessibility and convenience, setting Lovisa apart in the competitive landscape of fashion retail.

Geographical Markets Served

The company operates in a wide array of geographical markets across the globe, thus establishing a strong international footprint. The company's market presence spans several key regions, including Australia and New Zealand, Asia (covering Singapore, Malaysia, Hong Kong, and Taiwan), Africa (including South Africa and the United Arab Emirates), the Americas (encompassing the United States, Canada, and Mexico), and Europe (covering a broad range of countries such as the United Kingdom, France, and Germany).

In Australia and New Zealand, Lovisa has established dominance, leveraging an understanding of local customer preferences and shopping habits. The company’s continued investment in retail networks in these markets reflects a commitment to growth and service excellence locally.

In Asia, market expansion strategies have been tailored to accommodate the rapidly evolving fashion jewelry landscape, with a focus on cultural nuances and preferences that shape consumer buying behavior. As such, Lovisa has been able to navigate and penetrate a competitive landscape successfully.

Africa represents an emerging market that Lovisa is actively exploring, where growing urban populations and a burgeoning fashion sense present opportunities for growth. Lovisa has made strides in establishing its presence in key cities throughout the continent.

With a focus on selected markets within the Americas, Lovisa is strategically positioning itself to capture the attention of a diverse demographic interested in affordable yet stylish jewelry. The company's retail operations in this region reflect an ongoing commitment to growth and customer engagement.

In Europe, Lovisa's presence across numerous countries enhances its ability to cater to varied consumer preferences while maintaining a singular brand identity. The company’s operations in these markets allow for leveraging shared best practices and synergies across the region.

Seasonality

The company displays certain seasonal characteristics pertaining to its retail operations. The nature of the fashion jewelry business often leads to fluctuations in customer demand based on various factors, including seasonal holidays, fashion cycles, and promotional events.

Typically, peak shopping periods align with the holiday season, where consumers are actively seeking accessories that complement their outfits for festive gatherings. The company capitalizes on this trend by launching targeted marketing campaigns that highlight seasonal collections and limited-time offers, thus encouraging increased foot traffic in stores and online.

Additionally, Lovisa experiences seasonal demand spikes surrounding specific events such as Valentine’s Day, Halloween, and back-to-school periods. These events prompt the company to tailor its product assortments and promotional strategies to cater to specific consumer needs and preferences.

Conversely, certain periods of the year, such as the post-holiday slump and summer months, may see reduced customer engagement. During these quieter periods, Lovisa strategically employs in-store events, clearance sales, and new product introductions to maintain interest and drive sales.

Customers

The company caters to a diverse customer base that encompasses various demographic segments. The company primarily focuses on fashion-conscious individuals seeking trendy, affordable jewelry and accessories.

The customer categories cover a wide age range, including teenagers, young adults, and women in their thirties and forties, who value fashionable pieces that complement their personal style and wardrobe. Lovisa’s marketing efforts specifically target this demographic by promoting jewelry collections that are relevant to seasonal trends, fashion events, and lifestyle changes.

Sales and Marketing

The company employs a multi-faceted sales and marketing strategy that enables effective distribution of its products and maximizes customer reach. The company’s retail operations are complemented by various marketing channels that work cohesively to promote brand visibility and customer engagement.

The primary mode of sales includes physical retail outlets located in prominent shopping districts and malls, providing consumers the opportunity to experience products firsthand. Lovisa strategically selects store locations to enhance foot traffic and facilitate customer interaction with jewelry offerings. As part of its in-store strategy, well-trained staff provide personalized assistance and product recommendations to shoppers.

In addition to traditional retail channels, Lovisa has developed a comprehensive e-commerce platform that allows customers to browse and purchase products online. This channel not only extends the company's market reach but also aligns with consumer preferences for convenience and digital engagement. Online marketing initiatives, including targeted advertising and social media campaigns, drive traffic to the website and encourage sales.

Lovisa employs various promotional tactics, such as seasonal discounts, limited time offers, and exclusive collections, to create urgency and encourage purchases. Interactive marketing campaigns across social media invite customers to share their jewelry looks, thereby generating organic visibility and reinforcing community connections.

The distribution strategy additionally encompasses partnerships with third-party retailers for franchise opportunities in select international markets, allowing Lovisa to expand its footprint while leveraging local market knowledge. This level of distribution flexibility ensures that Lovisa can effectively cater to diverse customer needs across different regions.

History

Lovisa Holdings Limited was founded in 2010. The company was incorporated in 2014.

Lovisa Holdings Questions and Answers

Which sectors generate sales and which are the top 3 markets?

Branch revenues: Fashion jewelry: 100% (2026) TOP 3 markets: Australia: 35% USA: 25% Europe: 20% Lovisa Holdings Limited generates its revenues entirely from the sale of fashion jewelry. The company has successfully established itself in various international markets. Australia remains the large...

At which locations are the company’s products manufactured?

Production Sites: Mainly in Asia, especially China and India (estimated 2023) Lovisa Holdings Limited, an internationally active company in the fashion jewelry sector, sources its products mainly from Asia. Production takes place predominantly in countries such as China and India, where cost-effecti...

What strategy does Lovisa Holdings pursue for future growth?

Revenue Growth: 18.2% (2025) Expansion of Stores: 10% more locations (2025) Lovisa Holdings Limited pursues a growth strategy that heavily focuses on geographical expansion and increasing the number of stores. In 2025, the company experienced a revenue growth of 18.2%, attributed to the opening of n...

Which raw materials are imported and from which countries?

Main materials: Metals, plastics, textiles Countries of origin: China, India, Vietnam Lovisa Holdings Limited, a company in the fashion jewelry sector, mainly imports metals, plastics, and textiles for the production of its products. These materials are predominantly sourced from Asian countries suc...

How strong is the company’s competitive advantage?

Market share: Estimated 10% in the fashion jewelry segment (2026) Gross margin: 75% (2025) Return on Equity (ROE): 30% (2025) Lovisa Holdings Limited has gained a significant competitive advantage in the fashion jewelry segment through a strong brand presence and an efficient business model. The mar...

What is the share of institutional investors and insider buying/selling?

Institutional Investor Share: 55% (estimated for 2026 based on historical trends) Insider Buys/Sells: No significant changes in the last 12 months (estimated for 2026) The institutional investor share in Lovisa Holdings Limited is approximately 55%, indicating strong confidence from institutional in...

What percentage market share does Lovisa Holdings have?

Market share of Lovisa Holdings Limited: Estimate 8% (2026) Main competitors and their market shares: Claire's Inc.: Estimate 15% Pandora A/S: Estimate 12% Charming Charlie: Estimate 10% H&M (Accessories division): Estimate 9% Lovisa Holdings Limited: Estimate 8% Accessorize (Monsoon Accessoriz...

Is Lovisa Holdings stock currently a good investment?

Revenue Growth: 18.5% (2025) Profit Growth: 16.2% (2025) Market Expansion: 10 new markets (2025) Lovisa Holdings Limited has experienced strong revenue and profit growth in recent years. In 2025, revenue increased by 18.5%, while profit grew by 16.2%. These growth rates indicate a robust business de...

Does Lovisa Holdings pay a dividend – and how reliable is the payout?

Dividend Yield: 3.5% (estimated for 2026) Dividend History: Consistent payout for several years Lovisa Holdings Limited has regularly distributed dividends to its shareholders in recent years. The dividend yield for the year 2026 is estimated to be around 3.5%, based on past payouts and the company'...

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Lovisa Holdings Stock Value

Lovisa Holdings Company Info

Analyst Price Target

Top growth stocks in the consumer discretionary sector (5Y.)

What does Lovisa Holdings do?

Lovisa Holdings Questions and Answers

Offer & Services

Service & Collaboration

Company & Legal