Revenue distribution by industries:

• Construction industry: 40%
• Transportation and logistics: 35%
• Waste and recycling industry: 15%
• Others: 10%

TOP 3 markets and their percentage shares:

• USA: 30%
• Germany: 25%
• Sweden: 20%

Hiab Oyj generates the majority of its revenue from the construction industry, followed by transportation and logistics. The waste and recycling industry also contributes significantly, while other industries make up a smaller share.

Geographically, the USA is the largest market for Hiab, followed by Germany and Sweden. These markets are crucial for the company as they offer both a strong demand for Hiab's products and a stable economic environment.

Production Sites: Several countries, including Finland, Sweden, Poland, and Spain.

Hiab Oyj, a leading provider of loader cranes and other lifting solutions, operates production facilities in various European countries. Finland and Sweden are traditionally strong production sites for the company. In addition, in recent years, Hiab has expanded its production capacities in Poland and Spain to better meet the increasing demand.

This geographical diversification enables Hiab to respond more efficiently to regional market needs and optimize supply chains.

Revenue Growth: Estimated 8-10% annually (2025 forecast)
Focus on Digitalization: Increasing investments in digital solutions
Sustainability Goals: Reduce CO2 emissions by 30% by 2030

Hiab Oyj pursues a growth strategy that heavily focuses on digitalization and sustainability. The company is increasingly investing in digital technologies to expand its product range and enhance efficiency. These investments are intended not only to increase customer satisfaction but also to open up new business areas.

Furthermore, Hiab has set clear sustainability goals. By 2030, the company plans to reduce its CO2 emissions by 30%. This is to be achieved through the introduction of more environmentally friendly products and more efficient production processes.

In addition, Hiab is expanding into new markets, particularly in Asia and North America, to strengthen its global presence and capitalize on the growing demand for advanced lifting solutions.

Main raw materials: Steel, Aluminum, Hydraulic components

Countries of origin:

• Steel: China, Germany, Sweden
• Aluminum: Norway, Canada
• Hydraulic components: Italy, USA

Hiab Oyj, a leading provider of loader cranes and lifting solutions, imports a variety of raw materials and components necessary for the production of their products. Steel and aluminum are the primary materials required in large quantities. These are mainly sourced from countries such as China and Germany for steel, and Norway and Canada for aluminum.

In addition, hydraulic components are essential for the functionality of Hiab's products. These are often imported from Italy and the USA, as these countries are known for their high-quality hydraulic technologies.

The selection of countries of origin is based on the availability, quality, and cost of the raw materials to optimally meet Hiab's production requirements.

Market Share: Estimated 25% in the field of loading cranes (2025)
Research & Development: Investments of approximately 5% of revenue (2024)
Customer Satisfaction: High ratings in service and product quality (2024)

Hiab Oyj, a leading provider of loading cranes and lifting equipment, has secured a significant competitive advantage through its innovation and strong brand presence. The company continuously invests in research and development, leading to a range of technologically advanced products known for their efficiency and reliability.

Another advantage of Hiab is its wide product range, allowing the company to cover various market segments and meet specific customer needs. High customer satisfaction and strong service orientation also contribute to strengthening customer loyalty and solidifying the competitive advantage.

In addition, Hiab benefits from a global sales and service network structure that enables the company to quickly respond to market changes and explore new markets. Together, these factors give Hiab a robust competitive edge in the industry.

Institutional Investor Share: 67% (estimated, 2025)
Insider Buys/Sells: No significant changes in the last year (2025)

The institutional investor share in Hiab Oyj is estimated to be around 67%. This suggests that a majority of the shares are held by large institutional investors, indicating a certain level of confidence in the company's long-term stability and growth potential.

In 2025, there were no significant insider buys or sells, indicating that the management and other insiders currently do not expect significant changes in the company's valuation or prospects. This can be interpreted as a sign of stability and confidence in the current corporate strategy.

Market share of Hiab Oyj: Estimated at around 20% (2025)

Main competitors and their market shares:

1. Palfinger AG: around 25%
2. Cargotec Corporation: around 22%
3. Hiab Oyj: around 20%
4. Manitex International, Inc.: around 15%
5. Fassi Gru S.p.A.: around 10%
6. Tadano Ltd.: around 8%

Hiab Oyj is a significant player in the field of loader cranes and holds a solid market share of about 20%. The largest competitor, Palfinger AG, has a market share of around 25% and is known for its innovation and wide product range. Cargotec Corporation, to which Hiab belongs, also has a strong market share, highlighting competitiveness within the conglomerate.

Hiab's moat is based on its long-standing experience, strong brand image, and comprehensive service and distribution network. However, companies like Palfinger and Cargotec have also developed strong moats through continuous innovation and strategic partnerships. These companies heavily invest in research and development to expand their product offerings and strengthen their market positions.

Overall, Hiab has a significant advantage due to its established market presence and extensive network. Nevertheless, competition is intense, and competitors also have strong positions and moats that need to be considered.

Revenue Growth: 8.5% (2024) EBIT Margin: 12.2% (2024) R&D Expenses: 4.1% of revenue (2024)

Hiab Oyj recorded solid revenue growth of 8.5% in 2024, driven by strong demand for their products in the area of ​​loader cranes and transport solutions. The EBIT margin of 12.2% indicates that the company operates efficiently and is able to control its costs well.

The investments in research and development, accounting for 4.1% of revenue, suggest that Hiab Oyj continues to invest in innovations to strengthen its market position and develop new technologies. This could lead to a competitive advantage in the long term.

Overall, Hiab Oyj demonstrates positive financial performance and a strategic focus on growth and innovation, making it a potentially attractive investment, especially for investors interested in the long-term development of the company.

Dividend Yield: 3.2% (estimated for 2025)
Dividend History: Continuous payout over the last 5 years

Hiab Oyj has been consistently distributing dividends to its shareholders in recent years. The dividend yield is currently estimated at 3.2% for the year 2025. This indicates a solid dividend policy aimed at providing regular returns to shareholders.

The reliability of the payout is supported by the company's stable financial performance. Hiab Oyj has demonstrated robust profit growth in recent years, reinforcing its ability to pay dividends. Analysts expect the company to maintain its dividend policy unless significant economic or company-specific challenges arise.