Industry Revenues:

• Mobile Gaming: approx. 70%
• PC Gaming: approx. 20%
• Other digital content: approx. 10%

TOP 3 Markets:

• South Korea: 35%
• North America: 30%
• Japan: 20%

Netmarble Corporation generates the majority of its revenues from the Mobile Gaming industry, which is attributed to the increasing popularity of mobile games and the company's strong product pipeline. The PC Gaming sector also contributes significantly, albeit to a lesser extent.

Geographically, South Korea is the largest market for Netmarble, followed by North America and Japan. These markets are crucial for the company as they not only generate high revenues but also serve as test markets for new games and innovations.

Production Sites: South Korea, additional international locations

Netmarble Corporation, a leading company in game development, has its main production facilities in South Korea. The company leverages its strong base in South Korea to develop high-quality games. Furthermore, over the years, Netmarble has expanded its presence internationally to better serve the global market. This includes partnerships and collaborations with international studios and developers to support the production and release of games worldwide.

Revenue Growth: 8.5% (2025)

Profit Growth: 5.2% (2025)

Netmarble Corporation is pursuing a multi-pronged growth strategy to solidify and expand its market position. A central element of this strategy is expanding its portfolio through the development and release of new games based on current trends and technologies, such as Augmented Reality (AR) and Virtual Reality (VR).

Another focus is on global expansion, particularly in the North American and European markets, where the company aims to strengthen its presence through strategic partnerships and acquisitions. Netmarble is also investing in improving monetization strategies within its existing games to increase user engagement and boost average revenue per user.

Additionally, the company is leveraging Artificial Intelligence and Big Data to create personalized gaming experiences and enhance efficiency in game development. These technological investments are intended to secure Netmarble's innovation capabilities and competitiveness in the long term.

Imported Materials: Software development tools, server hardware

Countries of Origin: USA, China, Taiwan

Netmarble Corporation, as a leading company in game development, mainly imports software development tools and server hardware. These materials are essential for the development and operation of their online games. The software development tools mainly come from the USA, as many leading development software providers are based there.

The server hardware is mainly imported from China and Taiwan, as these countries are significant manufacturers of electronics and hardware components. These imports are crucial to support and expand the technical infrastructure for Netmarble's global online games.

Market share in South Korea: 20% (2025, estimated)
R&D expenses: 12% of revenue (2025)
Number of active users worldwide: 70 million (2025, estimated)

Netmarble Corporation has a significant competitive advantage due to its strong market position in the South Korean gaming market, where it holds an estimated market share of 20%. This is supported by continuous investments in research and development, which account for approximately 12% of revenue. These investments enable the company to develop and launch innovative games, contributing to the retention and expansion of its user base.

Furthermore, Netmarble benefits from a global presence with around 70 million active users worldwide. This broad user base provides the company with economies of scale and the ability to monetize new games quickly and effectively. The competitive advantage is further strengthened by strategic partnerships and acquisitions, allowing Netmarble to diversify its portfolio and enter new markets.

Institutional Investor Share: 45% (estimated for 2026)
Insider Buys/Sells: No significant transactions in the last year

The institutional investor share in Netmarble Corporation is estimated to be around 45%. This demonstrates the confidence of large investors in the company's long-term strategy.

In 2026, there were no significant insider buys or sells, indicating a stable internal assessment of the company's development. This could suggest that the management and other insiders are satisfied with the current company strategy and future prospects.

Market share of Netmarble Corporation: Estimated 8% (2026)

Top competitors and their market shares:

1. Tencent Holdings Limited: 15%
2. Sony Interactive Entertainment: 12%
3. Activision Blizzard, Inc.: 10%
4. Electronic Arts Inc.: 9%
5. Netmarble Corporation: 8%
6. Nexon Co., Ltd.: 7%
7. Ubisoft Entertainment S.A.: 6%
8. Bandai Namco Entertainment Inc.: 5%
9. Square Enix Holdings Co., Ltd.: 4%
10. Take-Two Interactive Software, Inc.: 4%

Moat of Netmarble Corporation:

Netmarble Corporation has a moderate moat, mainly supported by its strong presence in the mobile gaming market and successful franchise titles like "Lineage 2: Revolution" and "Marvel Future Fight." These titles have a loyal player base and continuously generate revenue through in-app purchases.

However, compared to its competitors, Netmarble does not have as deep a moat as Tencent or Sony, which have a broader portfolio and stronger global brand presence. Tencent benefits from its strategic investments in many other gaming companies and its dominant position in the Chinese market. Sony, on the other hand, has a significant advantage through its PlayStation platform and exclusive titles.

Netmarble must continue to invest in innovation and expansion to maintain and increase its market share, especially in a fiercely competitive market with major international players.

Revenue Growth: 8.5% (2025)
Profit Growth: 5.2% (2025)
Market Share in the Mobile Gaming Sector: 12% (2025)

Netmarble Corporation recorded a revenue growth of 8.5% in 2025, attributed to the successful launch of new games and the expansion of existing game series. The profit growth of 5.2% indicates that the company remains profitable despite increasing operating costs.

The 12% market share in the Mobile Gaming Sector highlights Netmarble's strong position in a competitive market. The company continuously invests in new technologies and partnerships to solidify and further expand its market presence.

In the long term, Netmarble could benefit from the growing demand for mobile games, especially in emerging markets. However, potential investors should consider the volatility of the gaming industry and the reliance on successful game releases.

Dividend payment: No dividend (2026)

Netmarble Corporation has not paid any dividends to its shareholders in recent years. Instead, the company focuses on reinvesting in the business to promote growth and innovation in the competitive gaming industry.

The reliability of dividend payments is therefore not guaranteed, as Netmarble traditionally does not follow a dividend policy. Investors should rather focus on the potential for stock price gains and strategic corporate developments.