Revenue distribution by sectors:

• Music production and distribution: 60%
• Merchandising and licensing: 25%
• Artist management and events: 15%

TOP 3 markets and their percentage shares:

• South Korea: 40%
• USA: 30%
• Japan: 20%

HYBE Co., Ltd. generates the majority of its revenue from music production and distribution, which is the company's core competency. The South Korean market remains the largest single market, followed by the USA and Japan, which also have significant shares of the total revenue. These markets are crucial for HYBE's international growth and global presence.

Production Sites: South Korea, Japan, USA (estimated, as of 2023)

HYBE Co., Ltd., known as a leading entertainment company, mainly produces cultural and creative content, including music, videos, and merchandise. The main production sites are located in South Korea, where the company originated and where most of its artists are managed.

In addition, HYBE has expanded its presence in Japan and the USA to better serve the international market. This expansion allows the company to be closer to its global fans and to make production more efficient.

Since specific production sites for physical products such as merchandise are not always publicly detailed, this information is based on the company's general business activities and expansion strategy.

Revenue Growth: 18% (estimated 2024)
Profit Growth: 14% (estimated 2024)

HYBE Co., Ltd. pursues a diversified growth strategy based on several pillars. First, the company heavily focuses on expanding its artist and content portfolio. This includes promoting new talents as well as expanding existing artists into new markets and media formats.

Another strategic focus lies on digitization and leveraging technology. HYBE invests in platforms and digital content to enhance fan interaction and tap into new revenue streams. This includes both music streaming services and innovative digital experiences such as virtual concerts and fan engagement apps.

Additionally, HYBE is pursuing an aggressive international expansion strategy. Through strategic partnerships and acquisitions in key markets such as the USA and Europe, the company plans to strengthen its global presence and reach new target audiences. These measures are intended to support growth in the coming years and secure market leadership in the entertainment sector.

Main materials: Paper, plastic, electronic components

Countries of origin: China, South Korea, Japan

HYBE Co., Ltd., a leading company in the entertainment industry, mainly imports materials needed for the production of merchandise items and albums. This includes paper for album covers and booklets, plastic for packaging, and electronic components for special merchandise items.

China is a significant supplier of plastic and electronic components, while paper is sourced from both South Korea and Japan. These countries not only offer cost-effective materials but also have high production capacity that meets HYBE's requirements.

Market Share in the K-Pop Sector: Approx. 40% (2024 Estimate)
Revenue Growth: 18% (2024)
Operating Margin: 20% (2024)

HYBE Co., Ltd. has established itself as one of the leading players in the global K-Pop market. With an estimated market share of about 40% in the K-Pop sector in 2024, the company demonstrates a strong presence and dominance in the industry.

The revenue growth of 18% in 2024 indicates that HYBE was able to further expand its market position through strategic expansions and successful artist management strategies. The operating margin of 20% in the same year reflects an efficient cost structure and the ability to generate high profits from revenues.

A key competitive advantage of HYBE lies in its ability to tap into global markets and position its artists internationally. Through innovative business models, such as the integration of technology and entertainment offerings, as well as strategic partnerships and acquisitions, HYBE has strengthened its market position.

In summary, it can be said that HYBE has a significant competitive advantage, supported by its strong market presence, continuous growth, and innovative strategies.

Institutional Investor Share: approximately 55% (2025, estimated)

Insider Buys/Sells: No significant changes reported (2025, estimated)

The institutional investor share in HYBE Co., Ltd. is estimated to be around 55%. This demonstrates the confidence of institutional investors in the company and its future growth prospects.

Regarding insider buys and sells, no significant changes were reported in 2025. This suggests that the management and other insiders are currently not making significant adjustments to their holdings, which could indicate a stable confidence in the current company strategy.

Please note that this information is based on estimates, as specific data for 2025 may not be fully available yet.

Market share of HYBE Co., Ltd.: 12% (estimated, 2025)

Top competitors and their market shares:

1. SM Entertainment Co., Ltd.: 15%
2. JYP Entertainment Corporation: 14%
3. YG Entertainment Inc.: 10%
4. CJ ENM Co., Ltd.: 9%
5. Kakao Entertainment Corp.: 8%

HYBE Co., Ltd. is a significant player in the entertainment industry, especially in the K-Pop sector. HYBE's market share is supported by its strong brands like BTS and other successful artist groups. HYBE's moat lies in its ability to nurture and market global superstars, as well as its innovative use of technology and platforms to reach fans worldwide.

Compared to its competitors, HYBE has a significant advantage due to its international reach and the strong fan base of its artists. SM Entertainment and JYP Entertainment also have strong brands and a long history in the industry, giving them a solid moat. YG Entertainment is known for its unique artist selection and has a strong presence in the Asian market.

Overall, HYBE has a significant moat, particularly due to its innovation and global presence, but competitors are also strongly positioned, intensifying the competition.

Revenue Growth: 20% (2024) Profit Growth: 18% (2024) Market Share in the Music Sector: 15% (2024)

HYBE Co., Ltd. recorded strong revenue growth of 20% in 2024, attributed to successful expansion into international markets and diversification of their artist portfolio. The company also achieved a profit growth of 18%, indicating efficient cost controls and increased monetization of their content.

HYBE's market share in the global music sector is approximately 15%, positioning the company as one of the industry's leading players. This strong market position enables HYBE to benefit from trends in the music industry and continue investing in new technologies and platforms.

Overall, the solid revenue and profit growth, combined with a strong market position, suggest that HYBE Co., Ltd. could be an attractive investment opportunity. However, potential investors should also consider the risks of volatility in the entertainment industry and dependence on specific artists.

Dividend payment: No dividend (2025)

HYBE Co., Ltd. has not distributed any dividends to its shareholders so far. The company has focused on reinvesting its profits into the growth and expansion of its business in the past.

HYBE's strategy, especially in the entertainment industry, emphasizes the development of new artists and the expansion of digital platforms. Therefore, it is unlikely that a dividend policy will be introduced in the near future as long as the company continues to prioritize growth.