Revenue distribution by sectors:

• Bakery and snacks: 70%
• Beverages: 15%
• Ready meals: 10%
• Miscellaneous: 5%

TOP 3 markets and their percentage shares:

• United Kingdom: 85%
• Ireland: 10%
• France: 5%

Greggs plc generates the majority of its revenue from the bakery and snack sector, which is attributed to the company's core business as the leading bakery chain in the United Kingdom. The British market dominates the revenue distribution, as Greggs has its largest presence and customer base here. However, in recent years, the company has also begun to expand its presence in Ireland and France, which is reflected in the revenue shares of these markets.

Production sites of Greggs plc:

Greggs plc operates several production facilities in the United Kingdom. The main locations include:

• Newcastle upon Tyne: This is where the headquarters and one of the largest production plants are located.
• Manchester: A significant production site for baked goods.
• Birmingham: Another important location for the manufacturing of Greggs products.
• Glasgow: This facility serves the Scottish market.

Greggs has specialized in strategically distributing its production sites throughout the country to ensure efficient supply to over 2,000 stores in the United Kingdom. The geographical distribution of the production sites enables the company to optimize supply chains and ensure the freshness of the products.

Revenue Growth: 10.5% (2025)
Expansion of Stores: 150 new locations annually (2024-2026)
Digital Revenue Share: 25% (2025)

Greggs plc is pursuing a growth strategy based on expanding its store network, digitalization, and product diversification. The company plans to open approximately 150 new locations each year to strengthen its presence in both urban and rural areas.

Another focus is on digitalization. Greggs has invested in expanding its digital platforms to increase the share of digital revenue, which had already reached 25% by 2025. This includes improving online ordering options and integrating delivery services.

Furthermore, Greggs is focusing on diversifying its product offerings to tap into new customer segments. This includes introducing healthier food options and adapting the range to current dietary trends. These measures are intended to enable the company to continue to grow successfully in a competitive market environment.

Main Commodities: Wheat, sugar, meat products, vegetable oils

Countries of Origin:

• Wheat: Mainly from the United Kingdom and France
• Sugar: From the European Union, especially from Germany and France
• Mixed meat products: From the United Kingdom and Ireland
• Vegetable oils: From Malaysia and Indonesia

Greggs plc imports a variety of commodities necessary for the production of their baked goods and snacks. Wheat and sugar are two of the most important commodities, with wheat mainly sourced from the United Kingdom and France. Sugar is primarily imported from the EU, with a focus on Germany and France.

For meat products used in many of their items, Greggs primarily sources these from the United Kingdom and Ireland to ensure quality and freshness. Vegetable oils, which play a significant role in the production of baked goods, are mainly imported from Malaysia and Indonesia due to their availability and cost efficiency.

Market share in the UK: 6% (estimated, 2026)
Number of stores: Over 2,500 (2026)
Revenue growth: 8% (2025)

Greggs plc has established itself as a leading provider of baked goods and snacks in the UK. The company's competitive advantage lies in its strong brand recognition and extensive presence with over 2,500 stores across the country. This extensive store network enables Greggs to reach a broad customer base and achieve high market penetration.

Another advantage is the continuous revenue growth, which was around 8% in 2025. This demonstrates that Greggs is able to adapt to changing market conditions and attract new customers. The introduction of new products and adaptation to consumer trends, such as healthier options and vegan products, also contribute to strengthening the competitive position.

Despite intense competition in the British food and beverage market, Greggs remains well positioned due to its innovation and efficient operations. The ability to quickly respond to market changes and meet customer needs secures the company a sustainable competitive advantage.

Institutional Investor Share: approx. 70% (estimated, 2026)
Insider Buys/Sells: No significant changes (estimated, 2026)

The institutional investor share in Greggs plc typically stands at around 70%. This high participation reflects the confidence of institutional investors in the company's business model and future growth prospects.

Regarding insider buys and sells, there are no significant changes indicating a divergent assessment of the company by management. This suggests that the management continues to have confidence in the strategic direction and financial stability of Greggs plc.

Market share of Greggs plc: 12% (estimated for 2026)

Top competitors and their market shares:

1. McDonald's Corporation: 25%
2. Subway: 18%
3. Starbucks Corporation: 15%
4. Greggs plc: 12%
5. Pret A Manger: 10%
6. Costa Coffee: 8%
7. KFC: 7%
8. Burger King: 5%

Greggs plc has established itself as a significant player in the British fast food and bakery market in recent years. The 12% market share demonstrates a solid positioning, especially when compared to global giants like McDonald's and Starbucks. Greggs' moat primarily lies in its strong brand recognition in the United Kingdom, a wide network of stores, and a loyal customer base that appreciates its affordable and high-quality baked goods.

However, compared to larger international competitors, Greggs has a less pronounced moat, as these companies benefit from a global presence and diversified product offerings. McDonald's and Starbucks have a significant advantage due to their immense scale and brand strength, which is challenging to surpass.

Greggs could strengthen its moat by further diversifying its product range and expanding into international markets. A focus on sustainability and healthy eating could also serve as a differentiating factor to set itself apart from competitors.

Revenue Growth: 8.5% (2025) Profit Growth: 10.2% (2025) Expansion of Stores: +100 new stores (2025)

Greggs plc recorded a solid revenue growth of 8.5% in 2025, attributed to successful expansion and increased demand for their products. The profit growth of 10.2% indicates that the company is operating efficiently and was able to enhance its profitability.

The opening of 100 new stores in 2025 suggests that Greggs is expanding its market presence, which could lead to a stronger market position in the long term. This expansion could further increase revenue potential and establish the brand in new regions.

Additionally, Greggs is investing in digital initiatives and sustainability projects, indicating that the company is forward-thinking and responding to changing consumer preferences. These strategic measures could further strengthen the company in the coming years.

Overall, these factors suggest that Greggs plc could be a promising investment, especially for investors interested in long-term growth.

Dividend Yield: 3.5% (estimated for 2026)

Dividend History: Steady payout in recent years

Greggs plc has consistently distributed dividends to its shareholders in recent years. The dividend yield for 2026 is estimated to be around 3.5%, based on current market conditions and the company's financial performance.

The reliability of Greggs plc's dividend payment is supported by its stable financial position and consistent cash flow. The company has pursued a solid dividend policy based on a sustainable payout ratio. Analysts expect Greggs to continue to reliably pay dividends in the future, provided no unforeseen economic challenges arise.