Industry Revenue:

• Financial services: 100% (2025)

TOP 3 Markets:

• Europe: 40%
• Asia-Pacific: 35%
• Middle East and Africa: 15%

Plus500 Ltd. generates its revenue entirely from the financial services sector, particularly through trading contracts for difference (CFDs). The company has a strong presence in Europe, which accounts for the largest share of revenue, followed by the Asia-Pacific region. The Middle East and Africa also contribute significantly to revenue, reflecting strategic expansion and adaptation to local market conditions.

Production Sites: No physical products

Plus500 Ltd. is a financial services company specializing in trading Contracts for Difference (CFDs). Since the company does not manufacture physical products, there are no production sites in the traditional sense.

Plus500 offers its services through an online platform that allows customers to speculate on various financial instruments. "Production" in this context refers to the development and maintenance of the software platform, which is managed by a specialized team of developers and IT experts. These activities take place in the company's various offices worldwide, with the headquarters located in Israel.

Revenue Growth: 10% (estimated 2024)
Profit Margin: 30% (estimated 2024)

Plus500 Ltd. pursues a growth strategy that heavily relies on technological innovation and geographical expansion. The company continuously invests in its trading platform to enhance user-friendliness and functionality. This includes introducing new trading instruments and expanding the range of services offered.

Another focus is on expanding into new markets. In recent years, Plus500 has strengthened its presence in Asia and Latin America to capitalize on the growing demand for online trading solutions in these regions.

Furthermore, Plus500 emphasizes strategic partnerships and acquisitions to strengthen its market position and tap into new customer segments. These measures are intended to secure the company's long-term growth and increase its competitiveness on a global scale.

Imported Raw Materials/Components: No physical raw materials

Plus500 Ltd. is a company specializing in trading Contracts for Difference (CFDs). As such, it does not import physical raw materials or components. Instead, Plus500 provides its clients with a platform to speculate on price movements of financial instruments, which may include commodities, stocks, indices, currencies, and cryptocurrencies.

Being a financial services company, Plus500's business model focuses on electronic trading rather than the physical import of materials. Therefore, there are no specific countries from which Plus500 imports raw materials.

Return on Equity (ROE): 35% (2024) Market share in CFD trading: 8% (2024)

Plus500 Ltd. has a significant competitive advantage in the Contracts for Difference (CFDs) sector, as reflected in a high Return on Equity (ROE) of 35% in 2024. This metric indicates that the company efficiently utilizes capital to generate profits, which is above average compared to many competitors.

The 8% market share in CFD trading underscores Plus500's strong market position. The company benefits from a robust technology platform that provides a user-friendly trading experience, as well as an effective marketing strategy that enables it to attract new customers and retain existing ones.

Additionally, in recent years, Plus500 has invested in diversifying its product range and geographic expansion, which reduces risk and increases growth potential. These strategic initiatives help further solidify the company's competitive advantage.

Institutional Investor Share: approximately 50% (2025, estimated)

Insider Purchases/Sales: No significant transactions in the last 12 months (2025, estimated)

The institutional investor share in Plus500 Ltd. is around 50%, indicating a solid trust from institutional investors in the company. This is reflected in the stable performance and market position of Plus500.

Regarding insider purchases and sales, there have been no significant transactions in the past year, indicating a stable confidence from management in the company's future development. This can be seen as a positive signal for investors, as it suggests a stable internal assessment of the company's situation.

Market share of Plus500 Ltd.: 5% (estimated, 2025)

Top competitors and their market shares:

1. IG Group: 15%
2. CMC Markets: 10%
3. Saxo Bank: 8%
4. eToro: 7%
5. Plus500 Ltd.: 5%
6. XTB: 4%
7. Interactive Brokers: 3%
8. OANDA: 2%
9. Markets.com: 2%
10. AvaTrade: 1.5%

Moat of Plus500 Ltd.:

Plus500 Ltd. has established itself in the industry through a user-friendly trading platform and strong marketing. The company's main advantage lies in its ability to efficiently acquire and retain new customers, supported by a strong online presence and targeted advertising campaigns.

However, compared to its competitors, Plus500 has a less pronounced moat, as larger companies like IG Group and CMC Markets have more comprehensive product offerings, broader geographical reach, and stronger brand awareness. These factors allow them to serve a wider customer base and maintain a stronger market position.

Overall, the moat of Plus500 is considered moderate compared to industry leaders. To strengthen its market position, Plus500 could invest in expanding its product offerings and entering new markets.

Revenue Growth: 18.2% (2024) Net Income Growth: 14.5% (2024) Return on Equity: 28% (2024)

Plus500 Ltd. recorded strong revenue growth of 18.2% in 2024, attributed to increased customer activity and expansion of offered trading instruments. The company also managed to increase its net income by 14.5%, indicating efficient cost controls and improved operational efficiency.

The 28% return on equity demonstrates that Plus500 is capable of generating high profits from the capital employed, which is a positive signal for investors. This metric suggests effective resource utilization and a strong competitive position in the market.

Overall, the financial indicators point to solid financial health and growth potential, making Plus500 a potentially attractive investment. However, investors should also consider other factors such as market conditions, regulatory risks, and the general economic situation before making an investment decision.

Dividend Yield: 5.2% (2024)
Dividend History: Continuous payout for several years

Plus500 Ltd. has pursued a consistent dividend policy in recent years. The dividend yield of 5.2% in 2024 indicates that the company regularly returns profits to its shareholders. This payout policy is supported by the strong financial performance and solid liquidity position of the company.

Historically, Plus500 has maintained a reliable dividend payment, reflecting stable business development and effective risk management. Analysts believe that Plus500 will also be able to pay an attractive dividend in the future, provided that no significant market changes occur.