Energy generation: 45%
Networks: 30%
Energy trading and sales: 25%

Top 3 markets:

1. United Kingdom: 60%
2. Ireland: 25%
3. Europe (excluding UK and Ireland): 15%

SSE plc generates the majority of its revenue from energy generation, followed by networks and energy trading and sales. The company's primary market is the United Kingdom, accounting for approximately 60% of revenue. Ireland and other European countries also contribute significantly to the income, with Ireland at 25% and the rest of the European market at 15%. This distribution reflects SSE's strategic focus on the domestic market while also leveraging international expansion opportunities.

Energy production sites:

• United Kingdom
• Ireland
• Europe

SSE plc is a leading energy company mainly operating in the United Kingdom and Ireland. The company operates a variety of energy generation facilities, including wind farms, hydroelectric power plants, and gas-fired power stations. In recent years, SSE has increased its investments in renewable energy and now also operates offshore wind farms in European waters. This geographical diversification enables SSE to utilize a wide range of energy sources and strengthen its market presence in Europe.

Investments in Renewable Energies: £2.5 billion annually (2025-2030)
Goal for CO2 Neutrality: By 2040

SSE plc is pursuing a growth strategy that is heavily focused on expanding renewable energies. The company plans to invest £2.5 billion annually in renewable energy projects to significantly increase its capacities in this area. This includes in particular wind and solar energy projects, both onshore and offshore.

Another key goal of SSE is to become CO2-neutral by 2040. To achieve this, the company relies on technological innovations and the decarbonization of its entire energy portfolio. This strategy is supported by the sale of non-strategic assets and the reinvestment of proceeds in sustainable projects.

In addition, SSE aims to expand its market presence internationally, especially in regions with a growing demand for renewable energies. This is intended to be achieved through strategic partnerships and joint ventures.

Main raw materials: Natural gas, coal, wind turbine components, solar modules

Countries of origin:

• Natural gas: Norway, Qatar
• Coal: Colombia, Russia
• Wind turbine components: Germany, Denmark
• Solar modules: China

SSE plc is a leading energy company specializing in the generation and distribution of electricity and gas. For electricity generation, SSE imports natural gas mainly from Norway and Qatar to ensure security of supply. Coal is imported to a lesser extent from Colombia and Russia, although SSE is increasingly focusing on renewable energies.

In the field of renewable energies, SSE predominantly sources wind turbine components from Germany and Denmark, countries known for their advanced wind power technology. Solar modules are mainly imported from China, a leading manufacturer in the photovoltaic industry. This diversification of raw material sources supports SSE's strategy to reduce CO2 emissions and increase the share of renewable energies in the energy mix.

Market share in the British energy sector: approx. 12% (2024)
Investments in renewable energies: £2.5 billion (2023)
Credit rating: BBB+ (2024, Standard & Poor's)

SSE plc is one of the leading energy companies in the United Kingdom and has a significant market share of around 12% in the British energy sector. This gives the company a solid competitive advantage, especially through its strong presence in power generation and distribution.

An essential aspect of SSE's competitive advantage is its strategic investment in renewable energies. With investments of £2.5 billion in 2023, the company is well positioned for the future as the demand for sustainable energy sources increases. These investments not only strengthen SSE's market position but also contribute to diversifying its energy portfolio.

The BBB+ credit rating from Standard & Poor's indicates that SSE is financially stable, providing the company with access to more favorable financing terms. This is particularly important in an industry that requires high capital investments. SSE's ability to efficiently utilize capital and invest in promising technologies underscores its competitive advantage in the energy sector.

Institutional investor share: approx. 60% (2025, estimated based on historical data)

Insider purchases/sales: No significant transactions in the last quarter (2025, estimated)

The institutional investor share in SSE plc traditionally stands at around 60%, indicating the trust of large investment funds and institutional investors in the company's stability and growth potential.

In 2025, there were no significant insider transactions, suggesting that the management and other insiders currently do not expect any major changes in the company's valuation. This can be seen as a sign of stability and confidence in the current corporate strategy.

Market share SSE plc: 8% (estimated, 2025)

Top competitors and their market shares:

1. National Grid plc: 12%
2. Centrica plc: 10%
3. ScottishPower (Iberdrola): 9%
4. SSE plc: 8%
5. EDF Energy: 7%
6. E.ON UK: 6%
7. RWE npower: 5%
8. Octopus Energy: 4%
9. OVO Energy: 3%
10. Bulb Energy: 2%

Moat of SSE plc:

SSE plc has a moderate moat, mainly characterized by its vertical integration and strong position in the renewable energy sector. The company has significantly invested in wind turbines in recent years, giving it an advantage in sustainable energy generation.

Compared to its competitors, National Grid has a stronger moat due to its quasi-monopoly position in the UK transmission network sector. Centrica and ScottishPower benefit from their broad customer base and strong brand presence.

Overall, SSE plc has a solid, but not insurmountable moat. The competition is strong, especially from companies that either have a larger market presence or offer specialized services. However, SSE's focus on renewable energy could provide a strategic advantage in the long term as the market increasingly moves towards sustainability.

Revenue growth: 8.5% (2024)
Profit growth: 10.2% (2024)
Renewable energy capacity: 13 GW (2024)

SSE plc has shown solid revenue and profit growth in recent years, which can be attributed to the successful implementation of their strategic initiatives. In particular, the expansion in the field of renewable energies has contributed to the increase in capacities, putting the company in an advantageous position regarding the energy transition.

Investments in renewable energies and infrastructure projects indicate that SSE plc is well positioned to benefit from the global shift towards more sustainable energy sources. This could lead to a stable revenue base and potential growth opportunities in the long term.

Additionally, the financial stability of the company is ensured by diversified energy generation and a strong market position in the UK and Ireland. These factors could make SSE plc an attractive investment opportunity, especially for investors interested in sustainable and long-term growth prospects.

Dividend yield: 5.2% (2025, estimated)
Dividend history: Continuous payout in the last 5 years

SSE plc is known for its stable dividend policy and has consistently distributed dividends to its shareholders in recent years. The dividend yield of 5.2% in 2025 shows an attractive return for investors aiming for regular income from their investments.

The company has followed a reliable dividend policy in the past, indicating a solid financial foundation and a stable business model. Analysts expect that SSE plc will also be able to pay dividends at this level in the future, provided that no significant negative market changes occur.