Revenue distribution by industry:

• Consumer goods: approx. 100% (main focus on hygiene and personal care products)

TOP 3 markets:

1. USA: approx. 50%
2. China: approx. 15%
3. Brazil: approx. 10%

Kimberly-Clark Corporation generates the majority of its revenue from the consumer goods industry, particularly through the sale of hygiene and personal care products such as diapers, tissues, and toilet paper. The USA is the company's largest market, followed by China and Brazil. These markets are crucial for revenue growth as they exhibit high demand for the company's products.

Production Sites: Global, with a focus on North America, Europe, Asia, and Latin America.

Kimberly-Clark Corporation operates production facilities worldwide to manufacture its wide range of hygiene and health products. The main production sites are located in North America, especially in the USA, where the company is headquartered. Additionally, Kimberly-Clark has significant production capacities in Europe, Asia, and Latin America to efficiently serve the demand in these markets.

This global presence enables the company to deliver its products such as diapers, tissues, and other hygiene items promptly and cost-effectively to various markets. The strategic distribution of production sites also helps minimize transportation costs and optimize supply chains.

Revenue growth: 3.1% (estimated for 2024)
Profit growth: 2.8% (estimated for 2024)

Kimberly-Clark Corporation pursues a strategy focused on innovation, efficiency enhancement, and market expansion. The company continuously invests in research and development to introduce new and improved products to the market that meet changing consumer needs.

Another key focus is on optimizing the supply chain and production processes to reduce costs and improve margins. This is achieved through the use of modern technologies and automation.

Additionally, Kimberly-Clark is expanding into emerging markets to benefit from the growing middle class and increasing demand for hygiene products. Partnerships and strategic alliances in these regions play a key role in implementing this growth strategy.

Main raw materials: Pulp, wood fibers, plastic resins

Main importing countries: Canada, Brazil, Indonesia, Finland

Kimberly-Clark Corporation mainly imports pulp and wood fibers, which are needed for the production of paper products such as toilet paper and tissues. Canada and Brazil are significant suppliers of pulp, while Indonesia and Finland are also important sources of wood fibers.

In addition, the company imports plastic resins used in the production of hygiene products such as diapers and feminine hygiene products. The origin of these materials can vary, often coming from countries with a strong petrochemical industry.

Market share in the hygiene product industry: 15% (estimated, 2025)
Research & development expenditure: 2.5% of revenue (2024)
Brand awareness: Top 3 in the industry (2025)

Kimberly-Clark Corporation has a significant competitive advantage in the hygiene product industry based on several factors. Firstly, the company holds a strong market share of approximately 15%, making it one of the leading players in this sector. This position is supported by high brand awareness, as brands like Kleenex and Huggies are globally recognized.

Secondly, Kimberly-Clark continuously invests in research and development, with about 2.5% of revenue allocated to innovations. This allows the company to develop new products and enhance existing ones, which is crucial for maintaining competitiveness.

Additionally, the company benefits from a global presence and an efficient distribution network, enabling it to quickly respond to market changes and distribute its products worldwide. This combination of strong brand presence, innovation, and global reach gives Kimberly-Clark a sustainable competitive advantage in the industry.

Institutional investor share: approx. 70% (estimated for 2025)

Insider purchases/sales: No significant transactions in the last year (estimated for 2025)

The institutional investor share at Kimberly-Clark Corporation traditionally stands at around 70%, indicating the trust of large investment funds and institutional investors in the company's stability and growth potential.

Regarding insider transactions, there were no significant purchases or sales in the last year, suggesting that management and insiders have a stable assessment of the company's value. Such transactions are often seen as an indicator of the management's confidence in the company's future development.

Market share of Kimberly-Clark Corporation: 12% (estimated, 2025)

Top competitors and their market shares:

1. Procter & Gamble (P&G): 25%
2. Unilever: 18%
3. Johnson & Johnson: 15%
4. Kimberly-Clark Corporation: 12%
5. Essity: 10%
6. Reckitt Benckiser: 8%
7. Georgia-Pacific: 5%

Kimberly-Clark Corporation is a significant player in the consumer goods sector, especially in the manufacturing of hygiene and paper products. Kimberly-Clark's market share is around 12%, making it one of the leading providers in this sector. However, Procter & Gamble dominates with a market share of 25%, followed by Unilever and Johnson & Johnson.

Kimberly-Clark's moat mainly consists of strong brands like Kleenex, Huggies, and Scott, which are globally recognized. These brands provide a certain level of protection against competitors due to high customer loyalty and recognition.

Compared to competitors, Procter & Gamble has a stronger moat because of a broader product portfolio and larger global presence. Unilever and Johnson & Johnson also benefit from diversified product lines and strong brands, giving them a significant competitive advantage.

Overall, Kimberly-Clark has a respectable moat, but not as strong as some of its larger competitors. The competitive advantage could be further strengthened through innovation and expansion into emerging markets.

Revenue growth: 3.2% (2024)
Profit growth: 4.5% (2024)
Dividend yield: 3.6% (2024)

Kimberly-Clark Corporation recorded a moderate revenue growth of 3.2% in 2024, indicating stable demand for its consumer goods products. The profit growth of 4.5% shows that the company was able to increase its efficiency, possibly through cost-cutting measures or productivity improvements.

The dividend yield of 3.6% is attractive to investors interested in regular returns. Kimberly-Clark has a long tradition of dividend payouts, signaling a solid financial foundation and a commitment to shareholder returns.

Overall, the stock could be interesting for investors looking for stable returns and a defensive investment in the consumer goods sector. However, the long-term outlook depends on the company's ability to adapt to market changes and drive innovation.

Dividend yield: 3.5% (estimated for 2025)
Dividend history: Increased for 49 consecutive years

Kimberly-Clark Corporation is known for its reliable dividend policy. The company has increased its dividend for 49 consecutive years, indicating strong financial stability and a solid business model.

The current dividend yield is approximately 3.5%, which is competitive compared to other companies in the consumer goods industry. The continuous increase in dividends suggests that Kimberly-Clark is committed to providing shareholders with consistent value.

The reliability of the payout is supported by the company's strong market position and its ability to generate stable cash flows even in economically challenging times.