Revenue distribution by industry:

• Shoes: approx. 85%
• Clothing and accessories: approx. 15%

TOP 3 markets and their percentage shares:

• USA: approx. 55%
• Europe: approx. 20%
• Asia-Pacific: approx. 15%

Crocs, Inc. generates the majority of its revenue from the sale of shoes, with the US market accounting for the largest share of total revenue. The European and Asia-Pacific markets are also significant, with Europe slightly ahead of the Asia-Pacific region. This distribution demonstrates Crocs' strong market presence in the USA and the growing importance of international markets.

Production Sites:

• Vietnam
• China
• Indonesia
• Mexico

Crocs, Inc. mainly produces its products in Asia, with Vietnam and China being the largest production sites. These countries offer cost-effective production opportunities and a well-developed infrastructure for shoe manufacturing.

Additionally, the company has production facilities in Indonesia and Mexico to diversify supply chains and be able to respond more flexibly to demand fluctuations. This geographical distribution of production sites enables Crocs to efficiently respond to global market demands while optimizing production costs.

Revenue Growth: Estimated 10% annually (2025-2027)

Expansion of Product Line: Focus on Diversification and Innovation

Market Expansion: Enhanced Presence in Asia and Europe

Crocs, Inc. is pursuing a growth strategy based on expanding its product line and entering new markets. The company plans to diversify its range of products through innovative designs and collaborations with well-known brands and designers. This is intended to not only appeal to the existing customer base but also reach new target groups.

Another focus is on geographical expansion, particularly in the Asian and European markets where Crocs has observed increased demand. By expanding distribution networks and adapting marketing strategies to local preferences, the company aims to increase its market share in these regions.

In addition, Crocs is investing in digitization and expanding its e-commerce operations to meet changing consumer habits and maximize the reach of its products. These measures are intended to enable the company to achieve sustainable revenue growth of around 10% annually.

Main raw material: Croslite (proprietary foam resin)

Import countries: China, Vietnam, Indonesia

Crocs, Inc. mainly uses the material Croslite, a proprietary foam resin, which is used for the production of their distinctive shoes. The production of this material requires raw materials such as Ethylene-Vinyl Acetate (EVA) and other polymers, which often come from petrochemical sources.

Crocs' main production facilities are located in Asia, particularly in China, Vietnam, and Indonesia. These countries are significant locations for the manufacturing and export of shoes and shoe materials. Therefore, Crocs imports the necessary raw materials and components from these countries to ensure the production of their products. The choice of these locations is strategic in order to benefit from the cost-effective production conditions and proximity to raw material suppliers.

Market share: 6.8% in the global shoe market (2024) Gross margin: 57.2% (2024) Brand awareness: Top 5 in the casual shoe segment (2024)

Crocs, Inc. has gained a significant competitive advantage through its strong brand awareness and the iconic designs of its products. The high gross margin of 57.2% in 2024 demonstrates the company's ability to sell its products at a premium price, indicating strong brand loyalty and effective cost control.

The market share of 6.8% in the global shoe market highlights Crocs' position as a significant player, especially in the casual shoe segment. Continuous innovation in design and materials, as well as strategic partnerships and collaborations, also contribute to a sustainable competitive advantage.

Additionally, Crocs has expanded its reach and appeal, especially among younger consumers, through its omnipresent marketing strategy and the use of social media. This strengthens brand loyalty and promotes the company's long-term growth potential.

Institutional Investor Share: 85% (estimated for 2025)
Insider Purchases: No significant purchases in the last 12 months (estimated)
Insider Sales: Moderate sales, approximately 2% of total shares (estimated)

The institutional investor share at Crocs, Inc. is traditionally high, indicating the confidence of large investment funds and institutional investors in the company's performance and growth potential.

There have been no significant insider purchases in recent months, which could suggest that the management is satisfied with the current valuation of the company. However, moderate insider sales have been recorded, which often occur as part of diversification strategies or to realize profits.

Market share of Crocs, Inc.: 8% (estimated, 2025)

Top competitors and their market shares:

1. Nike, Inc.: 25%
2. Adidas AG: 20%
3. Skechers USA, Inc.: 10%
4. VF Corporation (including Vans, Timberland): 9%
5. Crocs, Inc.: 8%
6. Under Armour, Inc.: 7%
7. New Balance: 5%
8. Puma SE: 4%
9. Converse (Nike): 3%
10. Asics Corporation: 3%

Moat of Crocs, Inc.:

Crocs, Inc. has a significant moat due to its strong brand awareness and the iconic design of its products, which sets it apart from other shoe manufacturers. The brand has successfully established itself as synonymous with comfort and leisure, ensuring a loyal customer base.

Compared to competitors like Nike and Adidas, which have a broad product portfolio and substantial marketing resources, Crocs' moat is more specific and focused on niche markets. This can be both an advantage and a disadvantage, as it allows Crocs to differentiate itself in a specialized segment but also makes expansion into other segments more challenging.

While companies like Nike and Adidas have a broader moat due to their global reach and innovation capabilities, Crocs can maintain an effective competitive advantage through its specialization and ability to quickly respond to fashion trends.

Revenue Growth: 10% (2024)

Profit Growth: 8% (2024)

Market Share: 6% in the global shoe market (2024)

Crocs, Inc. has experienced solid revenue and profit growth in recent years. The company has strengthened its market position through innovative product lines and strategic partnerships. In particular, the introduction of new designs and the expansion of the product portfolio have helped boost demand.

Another positive factor is Crocs' strong brand awareness, which has been promoted through targeted marketing campaigns and collaborations with well-known personalities and brands. These measures have not only increased revenue but also improved customer loyalty.

Furthermore, Crocs has optimized its production and supply chains, leading to an improved cost structure and higher margins. These efficiency improvements could enable the company to remain profitable even in a competitive market environment.

Overall, these factors suggest that Crocs, Inc. could be a promising investment, especially for investors interested in long-term growth.

Dividend: None (as of 2025)

Crocs, Inc. currently does not pay any dividends to its shareholders. The company has focused in the past on reinvesting its profits into the growth and expansion of the business. This is a common practice among companies that are in a growth phase and want to use their resources to gain market share and expand their product lines.

The reliability of a dividend payment is therefore not relevant, as Crocs does not make any payouts. Investors interested in Crocs should rather focus on the potential for stock price gains and the company's growth.