SalMar ASA stock | Price target for 2026, price & analyst rating

SalMar ASA

OB:SALM

kr 604,00

kr0,00 (0,00%)

604,00 kr

kr0,00 (0,00%)

End-of-day quote: 12/12/2025

SalMar ASA Stock Value

The analyst rating for OB:SALM is currently Outperform.

Outperform

SalMar ASA Company Info

EPS Growth 5Y

0,21%

Market Cap

kr81,64 B

Long-Term Debt

kr15,56 B

Annual earnings

02/10/2026

Dividend

kr21,99

Dividend Yield

3,64%

Founded

1991

Industry

Consumer Staples

Country

Norway

Website

SalMar ASA

ISIN Number

NO0010310956

Website

http://www.salmar.no

Analyst Price Target

kr615,00

1.82%

Last Update: 12/15/2025

Analysts: 8

Highest Price Target kr700,00

Average Price Target kr615,00

Lowest Price Target kr500,00

In the last five quarters, SalMar ASA’s Price Target has fallen from kr731,59 to kr638,90 - a -12,67% decrease. Seven analysts predict that SalMar ASA’s share price will increase in the coming year, reaching kr615,00. This would represent an increase of 1,82%.

Top growth stocks in the consumer staples sector (5Y.)

What does SalMar ASA do?

SalMar ASA is a leading global aquaculture company specializing in the production of farmed salmon. It operates with a vertically integrated business model, overseeing the entire value chain from fish hatcheries to processing and sales. The company capitalizes on its significant investments in innovative farming techniques, advanced technology, and a sustainable production approach to deliver high-quality salmon products. Business Segments The company operates through several key business segm...

Business Segments

The company operates through several key business segments, each contributing to the overall growth and sustainability of the company. The primary segments include Farming Central Norway, Farming Northern, Sales and Industry, and Icelandic Salmon.

Farming Central Norway

This segment is essential, capturing significant operational EBIT and volume harvested. The company utilizes advanced aquaculture techniques to raise high-quality salmon. The farming sites are strategically located in areas known for optimal farming conditions, which enhance production efficiency and reduce environmental impact.

Farming Northern

This segment focuses on raising salmon in northern regions, capitalizing on the natural conditions that promote healthy growth. It aims to create high operational margins by controlling costs and optimizing production flows, thus maintaining competitive pricing in the global market.

Sales and Industry

This segment manages the commercialization of the company’s products, integrating marketing and sales strategies to enhance brand visibility and market penetration. The company’s sales network is robust, ensuring the distribution of fresh and frozen salmon to retailers across different geographical markets.

Icelandic Salmon

This segment includes the company’s operations in Iceland, where it is one of the primary producers of farmed salmon. The segment focuses on both production and processing, enabling the company to leverage local resources efficiently. It is characterized by a commitment to sustainability, with operations designed to minimize waste and maximize product yield.

Ocean

A more recent addition to the portfolio, this segment is involved in innovative ocean fish farming solutions. The company is exploring semi-offshore production methods to enhance sustainability while maximizing yield, responding to the growing demand for responsibly sourced seafood.

Eliminations account for inter-company transactions between segments, ensuring clarity in reporting and evaluation of each segment's performance. Key financial data points reflect the operational success of each segment and guide strategic decisions moving forward. Each segment aligns with the company’s overarching goal of delivering premium-quality salmon while adhering to stringent sustainability practices.

Business Strategy

The company is dedicated to sustainable growth and innovation as the foundation of its business strategy. The company continually invests in cutting-edge technologies and operational efficiencies designed to enhance its production capabilities while minimizing environmental impact.

The company sustainable approach reflects its commitment to responsible aquaculture, aligning operations with globally recognized sustainability standards. This focus enables the company to mitigate fishing pressures on wild stocks and ensure a long-term supply of seafood. By leveraging advanced monitoring and management systems, the company’s tracks fish health, growth conditions, and environmental impact, enabling proactive adjustments to farming practices.

The company seeks to expand its international footprint by exploring markets beyond Norway and Iceland. Opportunities for growth in emerging markets are closely monitored and evaluated for potential investments and partnerships, allowing the company to adapt its products to meet local preferences while maintaining its high-quality standards.

Products and Services

The company specializes in a range of products and services centered around farmed salmon. The offerings are designed to cater to diverse consumer preferences and market demands.

Fresh Salmon is the company’s flagship product, delivered to consumers in various cuts and formats such as fillets, steaks, and whole fish. Fresh salmon is marketed for its exceptional taste, nutritional benefits, and versatility in culinary applications.

Frozen Salmon provides a selection of frozen salmon products, perfect for customers needing longer shelf life and convenience. The freezing process preserves freshness, ensuring the product maintains high quality when thawed for cooking.

Smoked Salmon produces high-quality smoked salmon, utilizing traditional methods combined with modern techniques to enhance flavor. This product is popular among gourmet consumers and restaurants due to its exquisite taste and texture.

Salmon by-products also commits to sustainability by utilizing by-products from the salmon processing to create meal and oil for aquaculture feed. This practice not only contributes to resource efficiency but also reduces waste within the production cycle.

Value-added products are increasingly focusing on creating value-added salmon products, such as prepared meals and ready-to-cook solutions for convenience-oriented consumers. These products are designed to streamline meal preparation while offering healthy options.

Sustainability consultations is recognizing the importance of sustainable practices in seafood production, the company provides consultancy services, sharing its expertise with industry stakeholders looking to enhance their sustainable operations.

Geographical Markets Served

The company predominantly operates in the Norwegian and Icelandic markets, leveraging the abundant natural resources suitable for salmon farming. The company has established a strong presence in these regions, ensuring that its farming techniques are tailored to the unique geographical conditions that support high-quality salmon production.

Internationally, the company seeks to expand its reach into markets where salmon consumption is on the rise, including North America, Europe, and parts of Asia. The company’s growth strategy involves analyzing market demand trends and potential partnerships within these regions, minimizing entry risks while optimizing distribution capabilities.

Recent Acquisitions

The company has made substantial investments in its existing operations. The most notable recent development was the new sustainable linked credit facility agreement announced for Arnarlax ehf, a wholly owned subsidiary.

Seasonality

The company experiences certain seasonal fluctuations in its operations, which is common within the aquaculture industry. The seasonality primarily relates to the harvesting cycles, environmental conditions, and consumer demand patterns.

The production levels can peak during specific seasons when environmental conditions are favorable for salmon growth, particularly during warmer months when feed conversion rates are optimal. As natural feeding patterns for salmon improve, harvest volumes may increase, impacting operational revenues positively.

Consumer demand also has seasonal trends, for instance, there tends to be a surge in demand during holidays and festive seasons. The company strategically manages its inventory and production to align with these periods, ensuring adequate supply to meet heightened market requirements. Additionally, climatic and biological challenges can pose risks that affect seasonality. Changes in water temperatures, disease outbreaks, or algal blooms may disrupt harvesting schedules and influence overall productivity on farms.

Customers

The company serves a diverse customer base, which includes several categories across the food supply chain. Key customer segments encompass.

Retailers

Major supermarket chains and grocery retailers form a substantial part of the company’s customer base. These customers seek fresh and frozen salmon for their seafood counters and ready-to-cook offerings.

Food Service Industry

The company supplies various restaurants, caterers, and culinary institutions that require high-quality seafood products. This segment often demands both fresh and smoked salmon, as well as value-added items.

Distributors

Various regional and national distributors act as intermediaries, helping to extend the company’s market reach by supplying smaller retail and food service outlets.

Export Markets

The company also serves international customers, addressing the growing global demand for salmon, particularly in North America and Europe.

The company serves thousands of customers through its extensive supply chain, ensuring efficient delivery of quality products to meet diverse culinary needs. The company’s ability to cater to such a wide category of customers is indicative of its strategic marketing and robust logistical framework.

Modes of Sales and Marketing

The company employs a multifaceted approach to sales and marketing, focusing on maximizing reach and ensuring product availability across diverse market segments. The company’s marketing strategy includes targeted campaigns that emphasize the health benefits of salmon and the sustainability of its production processes.

Direct Sales

Engaging directly with large retailers and food service entities, establishing strong relationships that facilitate bulk purchasing agreements.

Digital Marketing

Utilizing online platforms and social media to raise brand awareness and promote product lines to consumers and retailers. The company leverages digital advertising to highlight new products and sustainability efforts.

Trade Shows and Expos

Participation in industry events allows the company to showcase its products, connect with potential customers, and gather market insights.

Distribution Partners

Collaborating with logistics partners ensures that products reach various markets efficiently. By leveraging an extensive network of distributors, the company expands its footprint and streamlines its supply chain.

Sustainability and Community Engagement

Marketing efforts prominently feature the company’s commitment to sustainable aquaculture practices. Engaging local communities and stakeholders bolsters reputation and fosters customer loyalty.

History

SalMar ASA was founded in 1991.

SalMar ASA Questions and Answers

Which sectors generate sales and which are the top 3 markets?

Industry: Aquaculture (Salmon farming) TOP 3 Markets: Norway: approx. 40% EU (excluding Norway): approx. 35% Asia: approx. 15% SalMar ASA generates the majority of its revenue from aquaculture, particularly through the farming and sale of salmon. The Norwegian market remains the largest single m...

At which locations are the company’s products manufactured?

Production Sites: Norway, Iceland, Scotland SalMar ASA is one of the leading companies in the aquaculture industry and mainly produces in Norway, where it has extensive marine farms. In addition, the company has expanded its production capacities through investments and partnerships in Iceland and S...

What strategy does SalMar ASA pursue for future growth?

Strategic Growth Focus: Sustainability and Innovation Global Expansion Technological Integration SalMar ASA pursues a strategy that is strongly focused on sustainability and innovation. The company invests in environmentally friendly aquaculture technologies to optimize its production methods and...

Which raw materials are imported and from which countries?

Main raw materials: Fish feed, fish fry Key importing countries: Norway, Denmark, Iceland SalMar ASA, a leading company in salmon farming, mainly imports fish feed and fish fry as essential raw materials for its production. Norway is the main supplier of fish fry, while Denmark and Iceland are signi...

How strong is the company’s competitive advantage?

Market share: 20% (estimated, 2025) EBIT margin: 25% (2024) Return on capital employed (ROCE): 18% (2024) SalMar ASA is one of the leading players in the global aquaculture industry, especially in the salmon production sector. The company's competitive advantage is based on several factors, includin...

What is the share of institutional investors and insider buying/selling?

Institutional Investor Share: approximately 40% (2025, estimated) Insider Buys/Sells: No significant transactions in the last 12 months (2025, estimated) The institutional investor share in SalMar ASA is around 40%, which is typical for a company of this size and industry. Institutional investors in...

What percentage market share does SalMar ASA have?

Market share of SalMar ASA: Estimate 12% (2025) Top competitors and their market shares: Mowi ASA: Estimate 20% (2025) Lerøy Seafood Group: Estimate 15% (2025) Grieg Seafood: Estimate 10% (2025) Bakkafrost: Estimate 8% (2025) Cermaq Group AS: Estimate 7% (2025) SalMar ASA is one of the leading pla...

Is SalMar ASA stock currently a good investment?

Revenue growth: 8% (2024) Profit growth: 10% (2024) Market share in the aquaculture industry: 12% (2024) SalMar ASA has shown solid revenue and profit growth in recent years, indicating strong operational efficiency and effective cost control. The company has expanded its market share in the aquacul...

Does SalMar ASA pay a dividend – and how reliable is the payout?

Dividend yield: 4.2% (2025, estimated) Dividend history: Continuous payout over the last 5 years SalMar ASA has regularly distributed dividends in recent years and is considered a reliable dividend payer. The dividend yield of 4.2% in 2025 indicates that the company continues to strive to provide...

SalMar ASA Stock Value

SalMar ASA Company Info

Analyst Price Target

Top growth stocks in the consumer staples sector (5Y.)

What does SalMar ASA do?

SalMar ASA Questions and Answers

Offer & Services

Service & Collaboration

Company & Legal