PLDT Inc. provides telecommunications and digital services in the Philippines. The company serves the fixed line, wireless and broadband markets. As of December 31, 2024, the company served 66.6 million users through the provision of mobile, fixed line and data services.
Strategies
The key elements of the company’s business strategy are to focus on the customer and improving customer experience; build on its strong positions in the fixed line and wireless businesses; capitalize on its strength...
PLDT Inc. provides telecommunications and digital services in the Philippines. The company serves the fixed line, wireless and broadband markets. As of December 31, 2024, the company served 66.6 million users through the provision of mobile, fixed line and data services.
Strategies
The key elements of the company’s business strategy are to focus on the customer and improving customer experience; build on its strong positions in the fixed line and wireless businesses; capitalize on its strength as a fully integrated telecommunications service provider; it offers a broad range of telecommunications and ICT services; identify new areas for growth; and commitment to sustainability.
Segments
The company operates through three segments: Wireless, Fixed Line and Others.
The company’s wireless business focuses on driving growth in its data services while managing its legacy business of voice and SMS. The company generates data revenues across all segments of its wireless business, whether through the access of mobile internet using smartphones, mobile broadband using pocket WiFi or home WiFi using fixed wireless broadband devices.
The company provides mobile services, fixed wireless broadband services, and other services, through its wireless business, with mobile services contributing 98% of the company’s 2024 wireless service revenues, and fixed wireless broadband and other services contributing the remaining 2% of its 2024 wireless service revenues. Mobile data usage has surged in the past several years and accounts for 81% of the company’s mobile service revenues.
The company’s mobile services, which accounted for 98% of its wireless service revenues for the year ended December 31, 2024, are provided through Smart and DMPI with 58,989,807 total subscribers as of December 31, 2024.
As of December 31, 2024, approximately 96% of the company’s mobile subscribers were prepaid service subscribers.
Mobile Services
The company offers prepaid and postpaid mobile communications services all over the country under the brand names Smart and TNT, each of which focuses on the needs of specific market segments. With a continuous and in-depth consumer understanding program, each of its brands commits to providing relevant products that will cater to the communications, entertainment and services requirements of its respective target market segments.
Prepaid
Smart continued its brand campaigns to boost data usage, anchored on new product launches in 2024. In line with this, Smart introduced new variants of Power All and TNT’s Saya All data-packed promos for Smart Prepaid and TNT, respectively, in 2024.
Smart introduced the first prepaid eSIM in the country in July 2023 and introduced digital delivery of eSIMs in September 2023. For 2024, Smart expanded eSIMs for TNT and opened eSIM upgrade with subscribers.
Postpaid
Smart Postpaid offers Signature plans with data priority powered by Smart LTE. Smart Signature subscribers receive real-time billing and usage alerts on Smart app and has access to exclusive rewards and events and the latest smartphones.
Smart Signature Data Plans are set of Signature Plans specifically tailored for pure data usage fit for online productivity needs. The plans come with bigger data allocation and are bundled with Smart’s broadband devices.
Smart also offers enhanced postpaid Signature Plans+, a postpaid line that features unlimited 5G access for 12 months.
Fixed Wireless Broadband Services
Prepaid Home WiFi
PHW is a wireless internet service introduced to address the growing demand for affordable home broadband in the Philippines. It is a plug-and-play device powered by Smart’s network that can simultaneously connect multiple WiFi-capable devices.
Wireless revenues are driven and influenced by the following key metrics:
Growing Data Users and Usages
The company’s active data users reached 41 million as of December 31, 2024, while mobile data traffic as of December 31, 2024, increased to 5,359 petabytes. Data traffic on Smart’s 5G network grew in the fourth quarter of 2024. This growth was driven by aggressive 5G network rollouts and 5G product offerings. As part of its program to sustain the growing data usages of subscribers and maintain network quality, Smart continues to roll out new sites in various locations throughout the Philippines.
Strategic Brand Building Campaigns and Product Innovations
The company’s strategic brand building campaigns and product innovations include aggressive 5G handset usage offers, and applications. To further stimulate and maximize the customer experience on 5G network, Smart offers various plans bundled with 5G capable handsets. Smart also offers device financing for prepaid devices including Apple devices for Smart Prepaid and TNT.
Brand building and customer engagement hit new strides with Smart App, Smart’s mobile app which enables Smart subscribers to manage their accounts and enjoy exclusive offers and special promotions. Other features and integrations also enhance further the customers’ digital lifestyle.
Rates for Wireless Services
Smart Prepaid data, call and text cards are sold in denominations of Php100, Php300 and Php500, while TNT Prepaid cards are sold in denominations of Php50, Php100 and Php300. The company’s eLoad’s over-the-air reloads, which ranges from Php10 to Php1,000 are available through the Smart app, Smart and PLDT online stores, e-wallet providers such as Maya, e-commerce platforms such as Lazada and Shopee and via Smart eLoad retailers nationwide. The stored value of a prepaid card and eLoads remain valid for 365 days regardless of the denomination, pursuant to the MC No. 05-12-2017 issued by the National Telecommunications Commission of the Philippines (NTC) and the Department of Information and Communications Technology of the Philippines (DICT).
Smart also provides open-access data offers with its Giga Power, Magic Data, All Data and Power All services. These data packages provide access to any app or website and are priced from Php50 to Php499.
In view of the SIM Registration Act, the company recognizes a prepaid mobile subscriber as active upon registration of the SIM card.
‘Smart Infinity’ is the company’s premium mobile postpaid brand with plans ranging from Php3,500 to Php8,000. With ‘Smart Infinity’, customers can enjoy local non-stop surf and uninterrupted local mobile services with the ‘Smart Infinity Limitless Plan’. This plan comes with a premium mobile device bundled with exclusive lifestyle perks and privileges accessible through a dedicated concierge.
Smart Enterprise Postpaid is a mobile plan consists of data, voice, and short message services, with a built-in data bill-cap feature that automatically protects the subscriber from unwanted excess charges up to Php2,500.
For international roaming, the company offers various data roaming packages such as GigaRoam with up to 100GB for 10 days on popular travel destinations like Japan, South Korea, Thailand, Saudi Arabia, USA and many more. Data roaming plans ranges from Php150 to Php9,999 and are open to both prepaid and postpaid subscribers.
The company’s SmartBro Home WiFi 4G devices start at Php599 with free unlimited WiFi valid for 30 days and connectivity of up to five devices, while Smart Bro Home WiFi 5G is offered at Php7,995 with 20GB open access data valid for seven days and connectivity of up to 10 devices.
Fixed Line
The company is the leading provider of fixed line telecommunications services throughout the Philippines, servicing retail, corporate and small and medium-sized (SME) clients. The company’s fixed line business group offers data services; voice services; and miscellaneous services.
The company had 3,711,371 fixed line voice subscribers as of December 31, 2024.
The company’s fixed line network reaches all the major cities and municipalities in the Philippines, with a concentration in the greater Metro Manila area. The company’s network offers the country’s most extensive connections to its customers with the FTTH and fiber to the building (FTTB) installations. The company’s nationwide fiber backbone domestic fiber optic network (DFON); extends to underground inland and submarine cables. It is a fully resilient network spanning the whole archipelago. The company’s international network consists of various regional and transoceanic submarine cable systems in which it has economic interests.
The company offers postpaid and prepaid fixed line services. The company’s prepaid fixed line services are intended to be an affordable alternative service for consumers under difficult economic conditions.
Data Services
The company’s data services revenues include charges for broadband, leased lines, Ethernet-based and IP-based services. These services are used for broadband internet and domestic and international private data networking communications. The company’s data services also include ICT portfolio with data center, cloud, cybersecurity and managed information technology offerings.
Recognizing the growth potential of data services, and in light of their importance to the company’s business strategy, it has placed considerable emphasis on these service segments.
Home Broadband Services
PLDT Home is the country’s leading and fastest home broadband service provider, serving 3.3 million subscribers nationwide as of December 31, 2024.
PLDT Home is the Philippines’ fastest fixed network providing broadband data services. PLDT’s FTTH fixed line network has the most extensive transmission and distribution network infrastructure in the Philippines that provides broadband availability to 18.5 million homes passed in 73% of the country's towns and 91% of total provinces as of December 31, 2024. The number of homes passed refers to the approximate potential number of residences that could avail of broadband connectivity services provided through PLDT facilities.
PLDT’s superior FTTH network enables subscribers to enjoy up to 10 Gbps of symmetrical internet speeds or equal upload and download speeds. To give customers the best digital experience with the most value for their money, PLDT Home launched its enhanced Fiber Unli All Plans with double the speeds versus previous plans. It has improved unlimited mobile calls, a feature that lets the whole family enjoy free calls and texts from mobile to mobile, unlimited calls from mobile to landline, landline to landline, and landline to mobile. The Fiber Unli All plan has two variants – the PLDT Home Fiber Unli All Plan 1399 at 100 Mbps and Unli All Plan 1799 at 200 Mbps. Both plans are also bundled with endless entertainment from Cignal TV’s diverse contents.
In 2024, PLDT Home enhanced its Famload All Access packages that gave families options to choose data for as low as Php99 and enjoy free 1GB data every day to livestream Eat Bulaga! program.
Leading the next wave of fixed wireless solutions in the Philippines, PLDT Home ushered a new era of 5G technology with the newly launched PLDT Home WiFi 5G+, which features WiFi 6 technology capable of delivering uncapped speeds of up to 1.5 Gbps.
As part of the PLDT Group’s long-standing commitment to help the Philippines attain the United Nations Sustainable Development Goals (UNSDG) particularly SDG No. 9 – Industry, Innovation, and Infrastructure, PLDT Home relentlessly pushes its initiatives to provide connectivity for more households in the country. In 2024, PLDT continuously rolled out its fiber-to-the-home services in key tourist islands in the country including Negros Island, Bantayan Island in Cebu, and Camiguin Island.
PLDT Smart Home
In 2024, PLDT Home unveiled StreamTV, an entertainment solution that seamlessly combines the functionalities of an Android TV device, an AI-powered smart speaker, and a virtual assistant.
PLDT Home and TP-Link joined forces to launch the Philippines' first WiFi 7 router, the Archer BE230. WiFi 7’s implementation of 4K Quadrature Amplitude Modulation (QAM) supports a greater amount of data transmission over wireless networks, while Multi-Link Operation (MLO) enables devices to manage multiple WiFi connections simultaneously, drastically reducing latency and enhancing data throughput.
PLDT Home served as the broadband partner in the Philippines of Warner Bros. Further strengthening its entertainment content portfolio, PLDT Home released PLDT-Netflix bundles for existing customers, which included a free Netflix subscription — either Basic or Standard, depending on the plan chosen. These partners also complement PLDT Home's existing partnerships with the NBA for the NBA League Pass, and Lionsgate Play. For those who prefer IPTV, PLDT Home has already mirrored the Cignal Postpaid Plans in its product lineup.
PLDT Home continues to provide WiFi Mesh Systems designed for seamless wireless connectivity throughout the entire home, eliminating dead spots and making homes smart-home ready.
In safety and security, PLDT Home maintains its comprehensive line of home security devices from Eufy.
Home Rewards
As a way of giving back to its valued customers, PLDT Home continues to boost its loyalty program. With the Home Rewards program, subscribers can earn and use Crystals to pay for PLDT and Smart products and services, get bill rebates from Cignal, Maynilad and Easytrip, accumulate raffle entries and instantly avail of exclusive deals and discounts from various partner merchants.
In 2024, PLDT Home partnered with Caltex for an exclusive Fuel your Fiber Promo, which gave Home Rewards subscribers an instant Php150 fuel discount at Caltex and a chance to win Php10,000 worth of fuel vouchers and Php10,000 Maya cash prize.
Powered by PLDT Home’s reliable connectivity, subscribers get to enjoy better digital experiences at home with exciting promos and exclusive treats through the PLDT Home Rewards program.
Rates for Home Broadband Services
Monthly charges for the company’s home fixed broadband services vary depending on the amount of bandwidth, speed, market demand and the competitive landscape.
Corporate Data and ICT
PLDT Enterprise stands as the trusted partner for digital transformation in the B2B market. With a comprehensive portfolio of fixed line, wireless, and ICT offerings, the company enables businesses to harness the power of technology to adapt, thrive and grow. From enhancing operational efficiency and ensuring seamless connectivity to strengthening continuity and elevating customer experiences, PLDT Enterprise is committed to delivering solutions that matter to the company’s customers' success.
PLDT, through ePLDT Inc. and Smart Communications, offers comprehensive digital transformation tools, including multi-cloud, data center, cybersecurity, Application-to-Person (A2P), and Internet of Things (IoT), designed to meet evolving business needs with security and operational excellence.
ePLDT Inc., as the ICT subsidiary of PLDT, is solely focused on developing customized ICT services through its suite of secure multi-cloud, cybersecurity, data, and AI solutions.
For its multi-cloud offerings, ePLDT delivers solutions tailored to enterprises’ unique business needs as they go through their digital transformation journey – may it be public, private, and hybrid infrastructure-as-a-service (‘IaaS’), or software-as-a-service (‘SaaS’), contact-center-as-a-service (‘CCaaS’), disaster recovery-as-a-service (‘DRaaS’), and AI-powered platforms. PLDT enables businesses to thrive in an increasingly digital economy by offering secure, AI powered solutions that enhance productivity and future-proof organizations.
To further support its clients, ePLDT offers a comprehensive range of professional and managed services for multi-cloud and cybersecurity. Its professional services include cloud assessment, migration, and optimization, as well as the enhancement of cybersecurity defenses and AI adoption. Additionally, its managed services enable customers to focus more on their core business to drive growth and innovation by having ePLDT manage their IT infrastructure and operations.
ePLDT’s strategic competitive advantage is strengthened by its global partner ecosystem, which includes leading cloud and cybersecurity tech brands. This ecosystem allows ePLDT to serve the diverse needs of local enterprises and national government agencies. It also partnered status with Microsoft, Google, AWS, Salesforce, Palo Alto, Alibaba Cloud, Genesys, and more recently, Huawei Cloud.
To address the surging demand for data center solutions, PLDT established VITRO Inc., a wholly owned subsidiary of ePLDT, to meet market requirements and drive sustained growth in the Group’s data center portfolio. PLDT's VITRO data centers provide colocation and connectivity solutions for enterprises, hyperscalers and the public sector, with guaranteed uptime for their IT infrastructure. This positions PLDT as the premier digital infrastructure provider, enabling enterprises to scale their AI workloads and data-intensive applications with the highest levels of security, connectivity, and operational excellence.
VITRO Inc. leads the Group's advancements in data center construction, innovation, and services, consistently raising design and operational standards to meet the evolving needs of both international and domestic enterprises.
This strategic initiative underscores PLDT's commitments to innovation and to building the data center platform's capability to support the full spectrum of IT workloads—from enterprise and hyperscale to AI.
Smart enhances PLDT Enterprise’s portfolio with IoT solutions, offering real-time monitoring and automation for industries, such as utilities, transport, and fintech, driving operational efficiency through advanced analytics and connected devices.
Core Connectivity Services
The company’s fixed line corporate data services address diverse needs for internet, networking, and managed services across enterprises of all sizes.
The company offers iGate, a dedicated internet access solution with management and support for enterprises requiring high-performance connectivity with resilient international infrastructure, peered with Tier 1 Global Internet Service Providers & Internet Exchanges, and managed locally by globally certified personnel. Enterprise Fiber and BEYOND FIBER leverage PLDT and Smart's extensive and reliable network infrastructure to deliver high-speed, dependable internet solutions.
To further address the diverse requirements of modern enterprises, the company also provides a range of domestic and international data solutions. These include domestic data solutions, such as Metro Ethernet, a high-bandwidth, reliable network solution for seamless business operations and IP-VPN, a fully managed, end-to-end IP-based network for secure and efficient data transfer. PLDT also offers Managed SD-WAN, a next-generation wide area networking solution that provides enhanced resiliency, integrated security, and faster access to cloud applications, ensuring that the network business transformation.
For international data needs, the company offers International Ethernet Private Line Services, a dependable option for secure international connectivity, and International IP-VPN, a managed service for data, voice, video, and multimedia applications integrated over a single IP network.
PLDT Enterprise provides businesses with expertise in designing their network, implementing complex programs across geographies, and monitoring, managing, and optimizing networks, ensuring seamless connectivity, improved performance, and real-time data-driven insights to empower smarter decision-making across multiple locations.
Global Connectivity
PLDT continues to strengthen its position as a leader in global connectivity through its robust international cable infrastructure. With a network of 12 international submarine cable system, PLDT ensures high-speed, low-latency and resilient connectivity.
Rates for Corporate Data and ICT Services
Charges for the company’s corporate data service vary by customer.
Voice Services
The company’s voice services are delivered through its local exchange service; international service; and domestic service.
Local Exchange Service
The company’s local exchange service, which consists of the basic voice telephony business, is provided primarily through PLDT. The company also provides local exchange services through its subsidiaries.
Rates for Local Exchange Service
Basic monthly charges for the local exchange service varies according to the type of customer (business or residential) and location, with charges for urban customers generally being higher than those for rural/provincial customers.
International Service
The company has been pursuing a number of initiatives to sustain its international service business, including rationalizing its inbound voice termination rates; managing unauthorized voice traffic terminating to its network; partnering with Saudi Telecom Company for inbound international long distance (ILD) traffic management; and growing international data sales by leveraging PLDT’s sub-sea cable ownership and PLDT Global’s, reach.
In addition, PLDT Global is enhancing the presence of PLDT in other international markets by providing high quality communications infrastructure and innovative platforms to its global network of carriers, corporate customers and distribution partners, enabling it to achieve its desired connectivity, reach and business relevance. With offices in key markets abroad, PLDT Global also delivers a full range of digital consumer and enterprise solutions that serve the evolving needs of Filipinos overseas and global enterprises.
Rates for International Service
The company’s rates for outbound international calls are quoted in U.S. dollars and are billed in Philippine pesos.
Domestic Service
The company’s domestic services are provided primarily through PLDT. This service consists of voice services for calls made by its fixed line customers outside of their local service areas within the Philippines and the domestic interconnect access charges by other telecommunications carriers for wireless and fixed line calls carried through PLDT's backbone network and/or terminating to the company’s fixed line customers.
Rates for International Service
The company’s rates for outbound international calls are quoted in U.S. dollars and are billed in Philippine pesos.
Domestic Service
The company’s domestic services are provided primarily through PLDT. This service consists of voice services for calls made by its fixed line customers outside of their local service areas within the Philippines and the domestic interconnect access charges by other telecommunications carriers for wireless and fixed line calls carried through PLDT's backbone network and/or terminating to the company’s fixed line customers.
Miscellaneous
Miscellaneous services include the provision of facilities management, rental fees, and other services.
The company sells and distributes its products and services through the following channels:
Distributors and Key Account Partners
The company sells its fixed line and mobile services primarily through the company’s regional and key account partners who generally has their own direct sales forces and retail networks. The company has field sales distribution partners and key account partners for fixed line services, and exclusive regional and provincial distributors and key account partners for wireless services. A number of the company’s trade partners are likewise major distributors of smartphones and devices that are retailed in their owned telecommunications outlets. Account managers from the company’s sales force manage the distribution network and regularly update these business partners on upcoming marketing strategies, promotional campaigns and new products. The company’s distribution network encompasses approximately over one million retailers.
Retail Stores
Retail stores are the company-owned PLDT and Smart Sales and Service Centers that showcase the company’s products and services to customers nationwide. The company’s frontlines enable unique digital experiences through daily customer interaction. The company offers enticing products and services based on the customer needs. The company also caters to customers’ after-sales requests and inquiries. The company’s stores also accept payment for bills, postpaid and prepaid sales.
Satellite branches are partner-owned Smart branded stores operating as auxiliary touchpoints for converged wired and wireless sales, aftersales and bills payment.
Enterprise Business
PLDT’s Enterprise Business Group is responsible for the sales and marketing of fixed line, wireless products, corporate data and ICT products, solutions and services to corporate clients. Fixed line services include domestic data solutions, such as SD-WAN, Metro-Ethernet, IPVPN, High-Bandwidth Optical Services, and Beyond Fiber; and international data solutions, such as iGate, international ethernet private line, and international IP VPN. Additionally, the company’s offerings cover Machine to Machine and Internet-of-Things platform solutions that enable the managed connectivity requirements of key verticals, such as Utilities, Transport, and Fintech. Moreover, Smart Enterprise offers Bizload, a corporate loading service that allows companies to control and automate prepaid loading among its employees and Smart Messaging Suite, an application-to-person (A2P) messaging platform that allows companies to send high-volume SMS through an easy-to-use online account to broadcast advisories, marketing campaigns, one-time passwords, payment reminders and transactional notifications. The company’s ICT solutions span from colocation services, connectivity services adjacent to colocation, such as VITRO Internet Access, VITRO Internet Exchange, VITRO Cloud Exchange to complement the basic inter and intra-rack connection. Additionally, ePLDT’s Cloud and Cybersecurity solutions and Professional Services are made available to enterprises looking for innovative solutions that will help drive their digital transformation journeys.
Telesales
As part of the company’s telesales, it reaches out to its subscribers to offer the latest services, solutions and promotions. The company’s telesales agents, in partnership with different contact center providers, enable new connect application and existing subscribers to avail value-added solutions, upgrade and migrate their fixed line and wireless accounts, as well as recontract their expiring accounts over the phone. All orders are delivered directly to customer’s address for devices and handsets.
Online Sales
Customers can conveniently access the company’s services through its PLDT Home website and Smart Online Store, an end-to-end portal, where they can conduct various online transactions, including selecting fiber broadband or mobile subscription plans, avail of a wide array of the latest 5G and 4G mobile handsets, renewing or upgrading an existing plan, purchasing prepaid SIMs, network devices, Smart Home devices, or subscribing for e-load and various add-on promotions. All orders are delivered directly to the customers’ addresses.
Smart App is a mobile application which allows users to link and manage multiple prepaid and postpaid accounts. With the Smart App, users can buy load, pay bills, subscribe to promotions, and earn Gigapoints. By offering various marketing promotions and events within the app, the Smart App has gained a lot of traction. Other online channels include My Smart website, Smart Chatbot, and Paywall which allow the company’s mobile subscribers to avail of add-on promotions.
For e-Commerce, the PLDT and Smart flagship stores are available in Lazada and Shopee. The company’s presence in these e-commerce platforms will further enhance the accessibility of its products to customers.
Postpaid Field Sales (PFS)
PFS was established to address postpaid markets belonging to corporate individual and capable communities. The channel intends to strategically regain the wireless postpaid stronghold by identifying and approaching customer segments that do not frequent the store outlets, those upgrading from prepaid, and most importantly, those using postpaid for the first time.
Others
The company’s other business consists primarily of its interests in digital platforms and other technologies, including the company’s interests in MIH and Kayana.
MIH, Maya Philippines, and Maya Bank
MIH is the parent holding company of Maya Philippines, Inc. (formerly PayMaya Philippines, Inc.) and Maya Bank. Maya Philippines is registered with the BSP as an electronic money issuer, remittance and transfer company, operator of payment system, and virtual asset services provider. Maya Bank is one of only six digital banks in the Philippines licensed by the BSP. Together, Maya Philippines and Maya Bank power the platforms under the Maya brand, providing the next generation of integrated financial products to both consumers and enterprises in the Philippines.
Technology Infrastructure
Wireless Network Infrastructure
Mobile
The company’s mobile network supports 5G, 4G and other technologies. The company continues to expand its LTE capacity, increase its 5G coverage, and roll out more physical sites to widen its coverage to sustain the growing demand for the company’s services. The company’s mobile network covers 97% of the population and is present in 97% of the country’s cities and municipalities, as of December 31, 2024.
Fixed wireless services are also offered to residential and corporate clients through the company’s high-capacity mobile network. This complements the company’s fibered fixed network as its fixed wireless services are able to reach areas that are not serviced through wired connections.
Fixed Line Network Infrastructure
Domestic
PLDT’s fixed line infrastructure consists of the latest technologies, delivering voice, broadband and ICT services to home and corporate customers. The company delivers voice and high-speed broadband to each home through its all-fiber network, FTTH, an IP-based platform. At, FTTH is capable of delivering 2.5 Gbps and up to 10 Gbps, and it has deployed FTTH in all cities and in the majority of municipalities in the Philippines. This network provides broadband availability to approximately 18.5 million homes passed, as of December 31, 2024.
PLDT provides enterprise and ICT services through its Carrier Ethernet network (CEN). PLDT’s CEN is based on Metro Ethernet Forum (MEF) 3.0, the latest standardized, carrier-class service and network. This highly reliable and resilient system provides high capacity and high-speed VPN services for all corporate customers. The company supports enterprise requirements, such as data storage, headquarter to branch connectivity, headquarter to disaster recovery site connectivity, cloud services and backhaul for mobile/LTE services. PLDT also uses the ‘Software Defined Wide Area Network’ to deliver such enterprise services across different service providers and over the internet in a secured manner.
The company has an IP backbone (IPBB) network, composed of high-capacity, high-performance core and edge routers, with capacities of up to 100Gbps per port in key exchanges that provide IP connectivity to the different network elements built for PLDT, Smart and other subsidiaries and affiliates. It serves as a common and highly resilient IP transport platform for all the company’s IP-based services
All the company’s networks are connected nationwide through PLDT’s nationwide fiber backbone, the DFON. DFON consists of transport nodes connected by terrestrial and submarine cable links configured in loops and appendages. The DFON loops provide self-healing and alternative segment route protection for added resiliency against single and multiple fiber breaks along the different segments. Following the implementation of the TNT Project, the DFON network gained added resiliency and network reliability as the company implemented an automatic failure capability into the DFON network to automatically transfer traffic to other redundancy links in the event the DFON experiences downtime.
International
PLDT’s international network was designed and built to support IP-based international services, including voice, messaging, international enterprise solutions, and the biggest use of international network resources today, the Internet services of the PLDT Group. The international network also supports in part requirements of the international retail business run by PLDT Global in various locations in Asia, Europe and the United States.
For voice services, PLDT operates two IP voice gateways. PLDT’s facilities allow the exchange of traffic with foreign carriers and can reach foreign destinations (including fixed and wireless network destination ‘breakouts’, or specific areas within a country) worldwide.
The company has international internet gateways to fortify PLDT Group’s infrastructure for internet and IP-based services, as well as connections of its fixed and wireless networks to content and internet services available from, and businesses connected to, the global internet. All these gateways employ high-capacity and high-performance routers. PLDT also operates offshore/ forward gateway routers in Hong Kong, Singapore, United States, and Japan to support optimized and direct access to content providers and businesses connected to the internet in Asia, as well as the continental U.S., which the company expects to result in faster internet speed. All gateway routers utilize high-capacity interface and transmission facilities.
To localize international internet content, PLDT employs local transparent caching network, and additionally, a network of content provider/distributor-supplied local caching servers at key locations. With these facilities, high demand contents from popular content and content delivery network providers are available locally and are delivered to PLDT customers.
PLDT operates the Philippines’ most extensive international submarine cable network. As of December 31, 2024, PLDT maintains and operates three international cable landing stations in La Union and Batangas for international cables coming from the West Philippine Sea, and in Daet in the east for international cables coming from the Pacific Ocean.
PLDT continues to work with major Asian carriers to implement the new Asia Direct Cable (ADC) to support the expected new fixed and mobile services requirements.
PLDT is also working closely with other Asian carriers and Hyperscalers to build the Apricot Cable.
PLDT’s international automatic optical transport switching system and carrier ethernet network continues to provide effective redundancy and continuity of service to Hong Kong, Japan, Singapore, and the U.S. Mainland for premium enterprise clients. Also, the company’s Guam node, PLDT’s 5th international point-of-presence, was launched in April 2024.
Competition
Data Services
The company’s major competitors in this area are Globe and Converge ICT Solutions, Inc.
Voice Services
Local Exchange
The company’s major competitor, Globe, offers services in limited areas of Metro Manila such as Makati and Las Piñas, the Visayas region and selected areas of Southern Luzon, such as Cavite and Batangas.
History
The company was founded in 1928. The company was incorporated under the old Corporation Law of the Philippines (Act 1459, as amended) in 1928. The company was formerly known as Philippine Long Distance Telephone Company and changed its name to PLDT Inc. in 2016.
