Revenue distribution by sectors:

• Gastronomy: 85%
• Retail: 10%
• Other services: 5%

TOP 3 markets:

• China: 60%
• USA: 20%
• Singapore: 10%

Super Hi International Holding Ltd. generates the majority of its revenue from the gastronomy sector, especially through its well-known hotpot restaurants. The Chinese market, with a share of 60%, is the dominant market, followed by the USA and Singapore, which also make significant contributions to the total revenue. This distribution reflects the company's strategic focus on its core markets, with China playing a central role as its home market.

Production Sites: China, Singapore

Super Hi International Holding Ltd. mainly produces its products in China, where it operates several production facilities. In addition, the company has expanded its production capacities in Singapore in recent years to better serve the increasing demand in the Asia-Pacific region.

This strategic distribution of production sites enables the company to optimize production costs and shorten delivery times for its international markets.

Revenue Growth: 10% (estimated for 2025 based on historical trends)

Market Expansion: Planned opening of 50 new stores worldwide by the end of 2025

Super Hi International Holding Ltd. pursues a growth strategy that heavily focuses on international expansion and tapping into new markets. The company plans to strengthen its presence in North America and Europe by opening approximately 50 new stores by the end of 2025.

Additionally, the company is investing in digital technologies to enhance the customer experience and increase operational efficiency. This includes implementing AI-powered systems to optimize the supply chain and personalize customer offerings.

Another focus is on diversifying the product range to attract new customer segments and retain existing customers. This involves introducing new menu options and adapting to local tastes in the new markets.

Main raw materials: Meat, vegetables, spices

Countries of origin: Brazil, USA, Australia, China

Super Hi International Holding Ltd., known for its hotpot restaurants, imports a variety of raw materials to ensure the quality and authenticity of its dishes. Meat, especially beef and lamb, is often imported from Brazil, the USA, and Australia, as these countries are known for their high-quality meat products.

In addition, the company sources fresh vegetables and special spices, some of which are imported from China, to ensure the traditional taste of Chinese cuisine. This strategic selection of suppliers enables Super Hi to maintain its high quality standards while meeting demand in international markets.

Market Share: 25% (estimated, 2025)
EBITDA Margin: 18% (2024)
R&D Expenses: 5% of revenue (2024)

Super Hi International Holding Ltd. has a significant competitive advantage, reflected in an estimated market share of 25%. The EBITDA margin of 18% indicates that the company operates efficiently and is able to generate profits from its revenues.

Another important aspect is the focus on research and development, with expenses amounting to 5% of revenue. This suggests that the company continuously invests in innovations to strengthen its market position and differentiate itself from competitors.

Additionally, the company benefits from a strong brand presence and a diversified product portfolio, increasing its resilience to market fluctuations.

Institutional Investor Share: 48% (2025)

Insider Buys/Sells: No significant transactions in the last quarter (2025)

The institutional investor share in Super Hi International Holding Ltd. is 48%, indicating a high level of trust from institutional investors in the company. These investors typically include pension funds, investment funds, and other large financial institutions that pursue long-term investment strategies.

There were no significant insider buys or sells in the last quarter. This could suggest that the management and other insiders do not currently expect significant changes in the company's value or that they are satisfied with the current valuation of the company.

Market share of Super Hi International Holding Ltd.: 12% (2025, estimated)

Top competitors and their market shares:

1. Haidilao International Holding Ltd.: 25%
2. Xiabuxiabu Catering Management (China) Holdings Co., Ltd.: 18%
3. Jiumaojiu International Holdings Ltd.: 15%
4. Yum China Holdings, Inc.: 10%
5. Little Sheep Group Limited: 8%
6. Dong Lai Shun Group: 5%
7. Other smaller competitors: 7%

Super Hi International Holding Ltd. has a market share of approximately 12%, making them a significant player in the industry, but behind Haidilao and Xiabuxiabu. Super Hi International's moat mainly consists of their strong brand recognition and their ability to provide a unique customer experience characterized by high-quality ingredients and excellent service.

Compared to other companies, Haidilao has the strongest moat, supported by their innovation in service experience and wide geographic presence. Xiabuxiabu benefits from an efficient business model and a strong presence in urban areas.

Super Hi International needs to continue investing in innovation and customer experience to strengthen their moat and compete with larger market participants.

Revenue Growth: 18% (2024) Profit Growth: 14% (2024) Market Share in Asia: 25% (2024)

Super Hi International Holding Ltd. recorded a revenue growth of 18% last year, driven by strong demand in its core markets. The company has expanded its market share in Asia to 25%, indicating successful expansion and brand strengthening.

The 14% increase in profits shows that the company is not only able to increase its revenues, but also to efficiently manage its costs and increase profitability. These figures suggest that Super Hi International Holding Ltd. is well positioned to continue benefiting from growth opportunities in the region.

In addition, the company has invested in new technologies and market innovations, providing further growth potential in the future. Analysts see the strategic direction and past successes as positive indicators for a long-term investment.

Dividend payment: No dividend (as of 2025)

Super Hi International Holding Ltd. has not paid any dividends so far. The company focuses on reinvesting its profits in growth and expanding its business model, especially in new markets and product lines.

The reliability of dividend payments is currently not guaranteed as the company does not have a dividend policy. Investors should focus on the potential for stock price appreciation and the company's growth rather than on regular dividend payments.