Industry Revenues:

• Educational Publications: approx. 45%
• General Books and Magazines: approx. 30%
• Digital Media and Online Services: approx. 15%
• Other (e.g. educational services, events): approx. 10%

TOP 3 Markets:

• China: approx. 70%
• Southeast Asia: approx. 15%
• North America: approx. 10%

Jiangsu Phoenix Publishing & Media Corporation Limited generates the majority of its revenues from educational publications, highlighting its strong position in the Chinese education market. The domestic market in China holds a dominant market share of 70%, followed by a growing presence in Southeast Asia and North America. The diversification into digital media reflects the company's efforts to adapt to changing consumer habits.

Production Sites: Mainly in Jiangsu, China

Jiangsu Phoenix Publishing & Media Corporation Limited is a leading company in the publishing and media industry in China. The production of their products, especially books and other printed materials, mainly takes place in the province of Jiangsu. This region is known for its well-developed infrastructure and its central role in the Chinese publishing industry. The company takes advantage of the proximity to key logistics centers to ensure efficient distribution of its products.

Revenue Growth: Estimated 5-7% annually (2025) Market Strategy: Diversification and Digitalization

Jiangsu Phoenix Publishing & Media Corporation Limited is pursuing a strategy of diversification and digitalization to secure future growth. The company plans to expand its product range and explore new markets, especially in the digital media and educational services sectors.

A key component of the growth strategy is investing in digital platforms and technologies to increase reach and efficiency. This includes developing e-books and online learning platforms, as well as utilizing big data to enhance customer engagement.

Furthermore, the company aims to strengthen its international presence by forming strategic partnerships and expanding into foreign markets. These measures are intended to reduce dependence on the domestic market and tap into new revenue sources.

Main Imported Raw Materials: Paper, Printing inks

Countries of Origin: Canada, Finland, Germany

Jiangsu Phoenix Publishing & Media Corporation Limited mainly imports paper and printing inks needed for the production of books and other printed materials. Canada and Finland are leading exporters of high-quality paper, while Germany is known for its printing inks. These materials are crucial to ensure the company's high quality standards.

Market share in the publishing industry in China: Approx. 5% (2024, estimate)
Return on equity (ROE): 9.8% (2024)
Gross margin: 35% (2024)

Jiangsu Phoenix Publishing & Media Corporation Limited has a solid competitive advantage in the Chinese publishing industry, particularly due to its strong regional presence and the diversification of its media products. The company benefits from an established brand and a wide distribution network, enabling it to achieve significant reach in the educational and professional book market.

The return on equity of 9.8% indicates that the company efficiently utilizes capital to generate profits, which can be considered moderate compared to industry standards. The gross margin of 35% suggests that the company is able to effectively control its production costs and achieve a healthy profit from its revenues.

However, the competitive advantage is challenged by intense competition in the digital media sector and changing consumer habits. To address these challenges, the company is investing in digital transformation and innovative content to strengthen its market position.

Institutional Investor Share: Estimated at around 30% (2025)

Insider Buys/Sells: No significant transactions reported in 2025

The institutional investor share in Jiangsu Phoenix Publishing & Media Corporation Limited is estimated to be around 30%. This indicates a moderate interest from institutional investors in the stock, suggesting a certain level of stability and confidence in the business model.

No significant insider buys or sells were reported in 2025. This could indicate that the management and other insiders are either satisfied with the current valuation of the company or do not expect significant changes in the company's value.

Market share of Jiangsu Phoenix Publishing & Media Corporation Limited: 5% (estimated, 2025)

Top competitors and their market shares:

1. China Publishing Group Corporation: 15%
2. Central China Media Group: 12%
3. China Education Publishing & Media Group Ltd.: 10%
4. Anhui Publishing Group: 8%
5. Shanghai Century Publishing Group: 7%
6. Jiangsu Phoenix Publishing & Media Corporation Limited: 5%
7. Beijing Publishing Group: 4%
8. Guangdong Publishing Group: 3%
9. Hunan Publishing Investment Holding Group: 2%
10. Zhejiang Publishing United Group: 2%

Moat of Jiangsu Phoenix Publishing & Media Corporation Limited:

Jiangsu Phoenix Publishing & Media Corporation Limited has a moderate moat, mainly based on its established brand and extensive distribution network. The company benefits from a strong regional presence in Jiangsu and has gained a certain advantage through strategic partnerships and investments in digital media.

However, compared to larger competitors like China Publishing Group Corporation and Central China Media Group, the moat of Jiangsu Phoenix is less pronounced. These companies have greater resources, a broader portfolio, and a stronger national and international presence.

Overall, Jiangsu Phoenix has a solid but not outstanding moat compared to industry leaders. To strengthen its competitive advantage, the company could invest in innovation and expanding its digital offerings.

Revenue Growth: 8.2% (2024) Profit Growth: 6.5% (2024) Return on Equity: 9.1% (2024)

Jiangsu Phoenix Publishing & Media Corporation Limited recorded solid revenue growth of 8.2% in 2024, attributed to successful expansion of its digital content and educational services. The 6.5% profit growth indicates the company's ability to effectively manage costs and maintain its margins.

The 9.1% return on equity in 2024 suggests that the company efficiently utilizes its resources to generate profits. This is a positive sign for investors looking for companies capable of achieving reasonable returns from their equity.

Overall, Jiangsu Phoenix Publishing & Media Corporation Limited demonstrates stable financial performance with growth potential, particularly through digitization and expansion into new markets. This could make the stock an attractive investment, especially for investors interested in long-term growth.

Dividend yield: 4.2% (2024)
Dividend history: Continuous payout over the last 5 years

Jiangsu Phoenix Publishing & Media Corporation Limited has regularly distributed dividends in recent years, indicating a reliable dividend policy. The dividend yield of 4.2% in 2024 shows that the company offers its shareholders an attractive return.

The continuous payout over the last five years suggests that the company has stable financial foundations and is able to maintain its dividend policy. This is particularly attractive for investors who rely on regular income from their investments.