Revenue by Segment:

• Imaging Products: 40%
• Precision Equipment: 30%
• Healthcare: 15%
• Industrial Metrology and others: 15%

TOP 3 Markets:

• Japan: 35%
• USA: 25%
• China: 20%

Nikon Corporation generates its revenue mainly from four core segments. The largest share of revenue comes from the Imaging Products segment, followed by Precision Equipment. The healthcare sector and industrial metrology also contribute significantly to the total revenue.

Geographically, Japan is the most important market for Nikon, followed by the USA and China. Together, these markets account for 80% of the total revenue, highlighting the strong international presence and dependence on these regions.

Production sites of Nikon Corporation:

1. Japan: Main production site
2. Thailand: Important production site for cameras and lenses
3. China: Manufacturing of precision equipment
4. Laos: Supporting production capacities

Nikon Corporation has its main production facilities in Japan, where a large part of high-quality cameras and optical products are manufactured. Thailand plays a central role in the production of cameras and lenses, while in China, precision equipment is mainly produced. In Laos, Nikon has established supporting production capacities to increase efficiency and flexibility in manufacturing. This geographical diversification enables Nikon to optimize production costs while ensuring high product quality.

Revenue Growth: Estimated at 5-7% annually (2025-2028)

Investments in Research and Development: Approximately 10% of revenue (2024)

Nikon Corporation is pursuing a growth strategy based on diversification and innovation. The company aims to strengthen its presence in precision equipment and digital imaging while simultaneously exploring new business fields.

A key element of the strategy is increasing investments in research and development to drive technological innovations. Nikon plans to expand its product range in the semiconductor equipment and medical technology sectors to capitalize on the growing demand in these sectors.

In addition, Nikon is relying on strategic partnerships and alliances to solidify its market position and tap into new markets. These measures are intended to stabilize revenue growth and ensure the company's long-term competitiveness.

Key raw materials: Glass, aluminum, plastic, semiconductors

Main importing countries: Japan, China, USA, Germany

Nikon Corporation, known for its optical and imaging products, imports a variety of raw materials and materials necessary for the production of its products. These include glass for lenses, aluminum for housings and structures, as well as plastics for various components.

Japan is a significant supplier, especially for high-precision optical glasses and semiconductors used in electronics and image processing. China supplies a variety of raw materials, including aluminum and plastics used in mass production. The USA and Germany are also important partners, especially for specialized semiconductors and optical technologies.

These international supply chains enable Nikon to produce high-quality products that are distributed worldwide. The dependence on these materials and countries underscores the importance of a diversified and stable procurement policy.

Market share in the camera industry: Approximately 15% (2024, estimate)
Research & Development investments: 7% of revenue (2023)
Gross margin: 45% (2023)

Nikon Corporation has a solid competitive advantage, especially in the camera industry, where the company holds an estimated market share of about 15%. This advantage is supported by continuous investments in research and development, which account for approximately 7% of revenue. This enables Nikon to develop innovative products and differentiate itself from competitors.

The 45% gross margin indicates that Nikon is able to sell its products at a premium price, reflecting a strong brand perception and product quality. Despite intense competition, particularly from smartphone cameras, Nikon remains competitive through its specialization in high-quality cameras and optical products.

Additionally, Nikon benefits from its diversification into other areas such as precision instruments and semiconductor equipment, which reduces the risk posed by market fluctuations in the camera industry.

Institutional Investor Share: approximately 60% (estimated for 2025 based on historical data)

Insider Purchases/Sales: No significant changes in the last year (2024)

The institutional investor share at Nikon Corporation traditionally stands at around 60%, indicating the trust of large investment funds and institutional investors in the company's long-term stability and growth potential.

In 2024, there were no significant insider purchases or sales, suggesting that the management and other insiders have a stable assessment of the current company situation. This can be seen as a positive signal for market participants, as it indicates a certain level of confidence in the company's future development.

Market Share of Nikon Corporation: 7% (estimated, 2025)

Top Competitors and their Market Shares:

1. Canon Inc.: 25%
2. Sony Corporation: 20%
3. Fujifilm Holdings Corporation: 15%
4. Olympus Corporation: 10%
5. Panasonic Corporation: 8%
6. Nikon Corporation: 7%
7. Leica Camera AG: 5%
8. Ricoh Company, Ltd.: 4%
9. Sigma Corporation: 3%
10. Pentax (part of Ricoh): 3%

Nikon Corporation holds a moderate market share in the cameras and optical instruments sector. The market is dominated by Canon and Sony, which have significant market shares and are considered main competitors.

Nikon's moat lies in its long-standing expertise in optical technology and brand recognition. Nikon has a strong reputation for quality and precision, especially in the professional DSLR camera segment.

However, Canon and Sony have a broader technological moat, particularly through their innovation in mirrorless cameras and integration of video technologies. Sony also has an advantage through its sensor production, which is also used by other manufacturers.

Overall, Nikon has a respectable but not leading moat compared to the main competitors, who possess a stronger competitive advantage through technological innovations and broader product ranges.

Revenue Growth: 8.1% (2024)
Profit Growth: 10.5% (2024)
R&D Expenses: 12% of revenue (2024)

Nikon Corporation recorded a revenue growth of 8.1% in 2024, driven by strong demand in the Imaging and Precision Equipment sectors. The profit growth of 10.5% indicates efficient cost control and improved margins.

The company continues to invest heavily in research and development, at 12% of revenue, signaling a strategic focus on innovation and technological advancements. These investments could help Nikon maintain a leading position in a competitive market environment.

Nikon's long-term growth prospects appear promising, especially through its focus on new technologies and diversification into high-growth segments. However, investors should also consider general market conditions and specific industry risks.

Dividend Yield: 3.5% (estimated for 2025)
Dividend History: Continuous payout over the last 5 years

Nikon Corporation has regularly distributed dividends in recent years, indicating a reliable dividend policy. The estimated dividend yield of 3.5% for 2025 suggests that the company continues to strive to provide its shareholders with an attractive return.

The continuity in dividend payment over the past five years shows that Nikon was able to maintain its payouts even in economically challenging times. This indicates a solid financial foundation and a stable business model.