Revenue distribution by industry:

• Watches: 40%
• Electronic devices: 30%
• Optical products: 20%
• Other: 10%

TOP 3 markets:

1. Japan: 35%
2. USA: 25%
3. Europe: 20%

The Seiko Group Corporation generates its revenues mainly from the watch industry, followed by electronic devices and optical products. The Japanese market is the largest single market for Seiko, followed by the USA and Europe. Together, these markets account for the majority of revenue and are crucial for the company's strategic direction.

Production Sites:

• Japan: Headquarters and several production facilities
• China: Manufacturing plants for specific product lines
• Malaysia: Production facilities for watch components
• Thailand: Assembly plants

Seiko Group Corporation produces a large part of its watches and movements in Japan, where the company's headquarters are also located. This enables them to ensure the high quality and precision for which the brand is known.

Additionally, Seiko has production facilities in other Asian countries such as China, Malaysia, and Thailand to benefit from cost advantages and proximity to key markets. These international sites are mainly focused on mass production and component assembly.

Revenue Growth: Estimated 5-7% annually (2026) Focus on Sustainability: Increase sustainable production by 20% by 2028

The Seiko Group Corporation pursues a strategy focused on innovation and sustainability to secure future growth. The company plans to expand its product lines through technological advancements and the introduction of new, innovative products.

Another key element of the growth strategy is the increased focus on sustainable practices. Seiko is committed to significantly increasing the share of sustainable production in the coming years. This includes both reducing CO2 emissions in production and using environmentally friendly materials.

In addition, Seiko aims to expand into new markets, particularly in Asia and North America, to strengthen its global presence. This expansion will be supported by strategic partnerships and potential acquisitions to increase market share and enhance competitiveness.

Main raw materials: Stainless steel, sapphire glass, quartz, gold, silver

Main importing countries:

• Stainless steel: China, Japan
• Sapphire glass: Switzerland, Japan
• Quartz: China, USA
• Gold and silver: South Africa, Australia

Seiko Group Corporation sources a variety of raw materials and components for the production of their watches. Stainless steel and sapphire glass are crucial for the cases and dials, while quartz is needed for the movements. Gold and silver are used for high-end models.

China and Japan are leading in the production of stainless steel, while Switzerland is known for manufacturing high-quality sapphire glass. Quartz is imported from both China and the USA to ensure the precision of the movements. Gold and silver are mainly sourced from South Africa and Australia, which are among the largest producers of these precious metals worldwide.

Market Share Watch Industry: Approx. 5% (estimated 2026)
Brand Awareness: High, especially in Asia and North America
Research & Development: 4% of revenue (2025)

Seiko Group Corporation has a solid competitive advantage that consists of several factors. The Seiko brand enjoys high recognition and reputation worldwide, especially in the watch industry. This brand strength enables the company to maintain a loyal customer base and demand premium prices for their products.

Another important aspect is the continuous investment in research and development, which accounts for about 4% of revenue. This allows Seiko to develop innovative products and differentiate itself from the competition. The introduction of new technologies and designs helps strengthen its market position.

Additionally, Seiko benefits from a diversified product range that is represented in both the luxury segment and the more affordable price segment. This reduces dependence on a single market segment and provides stability against economic fluctuations.

Overall, Seiko's competitive advantage is strong, but the company must continue to invest in innovations and brand management to maintain its position in a fiercely competitive market.

Institutional Investor Share: Estimated around 40-50% (2026)

Insider Buys/Sells: No specific data available for 2026

The institutional investor share in Seiko Group Corporation typically ranges from 40-50%. This estimate is based on historical trends and the general participation of institutional investors in large Japanese companies.

There is no specific information available regarding insider buys and sells in 2026. Such transactions can vary significantly and are often dependent on strategic decisions or personal circumstances of the insiders. It is advisable to consult the regular reports of the Tokyo Stock Exchange or company disclosures to obtain current information.

Market share of Seiko Group Corporation: Estimate 5% (2026)

Main competitors and their market shares:

1. Rolex: Estimate 25% (2026)
2. Omega (Swatch Group): Estimate 20% (2026)
3. Tag Heuer (LVMH): Estimate 15% (2026)
4. Cartier (Richemont): Estimate 10% (2026)
5. Breitling: Estimate 8% (2026)
6. Seiko Group Corporation: Estimate 5% (2026)
7. Citizen: Estimate 4% (2026)
8. Tissot (Swatch Group): Estimate 3% (2026)
9. Casio: Estimate 2% (2026)
10. Longines (Swatch Group): Estimate 2% (2026)

Moat of Seiko Group Corporation:

Seiko has a moderate moat, mainly attributed to its long history, brand recognition, and innovation in watch technology. Particularly noteworthy are their developments in quartz technology and the introduction of the Spring Drive technology. These technological innovations provide Seiko with a certain advantage over some competitors.

However, companies like Rolex and Omega have a stronger moat supported by exclusive brand perception, luxury positioning, and a loyal customer base. These companies benefit from high brand loyalty and a strong presence in the luxury segment, giving them a significant advantage.

Overall, Seiko has a solid but not outstanding moat compared to the leading luxury watch brands. Seiko's competitive advantage lies more in its wide product range and affordability, allowing them to appeal to a broader range of customers.

Revenue Growth: 4.5% (2025) Profit Growth: 3.8% (2025) R&D Expenses: 7% of revenue (2025)

In 2025, Seiko Group Corporation recorded a moderate revenue growth of 4.5%, indicating stable demand for its products and services. The profit growth stands at 3.8%, demonstrating the company's ability to effectively manage its costs and remain profitable.

A positive aspect is the investment in research and development, accounting for 7% of revenue. This suggests that Seiko is committed to driving innovation and expanding its product range, which could lead to long-term competitive advantages.

Overall, Seiko Group Corporation shows solid fundamental data with a focus on sustainable growth and innovation. These factors could make the stock an attractive investment, especially for investors interested in long-term value appreciation.

Dividend Yield: 3.2% (2026, estimated)
Dividend History: Stable payouts over the last five years

In recent years, Seiko Group Corporation has regularly distributed dividends and has a dividend yield of approximately 3.2% for the year 2026. The reliability of the distribution is high, as the company follows a stable dividend policy and has not experienced any defaults or significant cuts in the last five years.

The financial stability and continuous growth of Seiko Group support the company's ability to continue making reliable dividend payments in the future. Analysts view the dividend policy as sustainable, particularly due to the solid cash flow generation and conservative financial strategy of the company.