Keysight Technologies, Inc. (Keysight) is a global innovator in the computing, communications, and electronics market, committed to advancing customers' business success by helping them solve critical challenges in the development and commercialization of their products and services.
The company provides its customers in a world of ever-increasing technological complexity. The company delivers this value through a broad range of design and test solutions that address the critical challenges its...
Keysight Technologies, Inc. (Keysight) is a global innovator in the computing, communications, and electronics market, committed to advancing customers' business success by helping them solve critical challenges in the development and commercialization of their products and services.
The company provides its customers in a world of ever-increasing technological complexity. The company delivers this value through a broad range of design and test solutions that address the critical challenges its customers face in bringing their innovations to market faster. Keysight's portfolio of hardware, software, and services enables the company's customers' engineering workflows as they design, manufacture, deploy, and optimize their products and solutions. The company's revenue is derived primarily from solutions addressing research and development (R&D) applications, and to a lesser degree, applications in manufacturing and operations. The accelerating pace of technological innovation and engineering intensity are long-term secular drivers of demand for Keysight's solutions and services. The company serves a global set of customers in over 100 countries across a wide range of industry segments, including communications, aerospace defense, government, automotive, energy, industrial, general electronics, and semiconductor.
Keysight Leadership Model
The fundamental elements of the company's culture are represented in its Keysight Leadership Model (KLM), which provides a framework for sustained value creation for customers, shareholders, and employees. The KLM centers on delivering customer success via a continuous activity system and core values that guide and drive the company's actions as a company and as individuals.
Strategic Priorities
The company's strategy is to invest to deliver differentiated, first-to-market solutions; and capture opportunities in its served addressable market and expand in attractive adjacencies. The company's strategy builds on the increasing software content in its solutions and delivering value to customers throughout the solution lifecycle. It also leverages the company's broad services portfolio as it provides unique and high-value services to extend the value of its solutions.
Broad Portfolio of Design and Test Solutions
Keysight delivers a portfolio of products and solutions that enable the company's customers to efficiently develop, deploy, and optimize their product offerings. The main components of the company's portfolio are hardware, software, and services that are delivered on a standalone basis or combined into application-specific solutions. Application-specific solutions employ a software-centric approach that directly leverages the breadth of its portfolio by combining relevant hardware, software, and services into solutions that address high-value applications and specific industry requirements. This approach allows Keysight to deliver differentiated value to the company's customers, built from a foundation of industry-leading products and services that can be customized to meet their needs.
Hardware products include a broad range of platforms delivering precise measurement and control of numerous electrical and information properties in signals. These products consist of modular and integrated instruments in a variety of form factors. Some of the major product categories are:
Spectrum and Signal Analyzers - A line of products providing detailed analysis of complex communications and radar signals across a wide range of frequencies, including radio frequency (RF), microwave, and optical.
Network Analyzers - An array of products providing detailed characterization of the behavior of electronic components and systems when stimulated by a range of input signals.
Power Analyzers - A range of products to accurately measure voltage, current, and power characteristics of an electronic device or system under a range of operating conditions.
Protocol Analyzers - A range of products allowing the debug, validation, and optimization of electronic systems employing various protocols for data transmission, usually defined by widely adopted standards, such as PCI Express (PCIe) or Universal Serial Bus (USB), as well as others.
Oscilloscopes - A range of products offering precise visualization, debug, and characterization of time domain signals across a wide range of operating conditions.
Digital Multimeters – A range of products in a variety of form factors delivering accurate and reliable measurement of basic electrical parameters.
Signal Generators (Signal Sources) - A range of products offering flexibility and precise control of the generation of a broad variety of signals used to provide stimulus to electronic devices and systems under test.
Power Supplies - A range of products used to provide precise control of power delivery to electrical and electronic systems under test.
Network Test Products - A range of systems to debug, validate, and characterize communication networks and network components across a range of operating conditions and measurement types.
Network Visibility Products - A portfolio of products and solutions delivering rich data insight about network traffic, applications, and users across any networking environment to ensure they remain connected and secure.
This summary is only a subset of Keysight's industry-leading array of hardware product offerings.
Software represents a crucial component of the company’s strategy to deliver differentiated, first-to-market solutions to its customers. The company’s open and scalable PathWave software platform accelerates its ability to deliver application-specific measurement solutions that integrate its instruments into connected workflows with automation, data management, and analytics. Keysight’s software products are characterized in the following three categories:
Instrument software applications are designed to optimize the value that the company's customers derive from its instruments, providing faster insight and analytics by integrating the instrument's hardware and software into an application-focused solution. This approach typically builds on the basic software used to operate its instruments by adding software applications to deliver measurements tailored to a specific application. For example, customers may purchase a signal analyzer equipped with a software application to analyze specific signals, such as those used in satellite communications.
Software application solutions unify multiple instruments into an application-specific measurement solution, providing faster time to insight across industry-specific applications, technologies, and lifecycle phases. An example of this is software that enables a signal generator and signal analyzer to be used as a stimulus-response tester for performance characterization of a communications component or device.
The company's standalone software solutions enable customers to address their design, simulation, emulation, test automation, and quality assurance needs in the R&D lab and beyond. These solutions enable the company’s customers to efficiently develop robust product designs and translate them into physical products. The company’s software test automation platform uses artificial intelligence and machine learning to accelerate customer productivity in software test creation and execution.
Keysight Global Services provide support services to enable the company's customers' success with their Keysight products and solutions. The company's global scale is complemented by localized presence with trained engineers and technicians delivering its services via regional support centers located near customers or on-site teams. This approach increases the efficiency and uniformity of the company's services offerings and allows for close collaboration with its engineering and go-to-market teams. The company's services offerings are summarized as follows:
Product support services deliver comprehensive support that includes repair, parts, and accredited calibrations of Keysight products and solutions.
Technical and application support for hardware, software, and solutions, known as KeysightCare, allows customers to maximize their productivity and the utility of the company's products and solutions in their application environment.
Professional services, including installation, training, and engineering services, optimize equipment and solution adoption, utilization, and integration into customers' unique environments.
Segments
The company operates through two segments, the Communications Solutions Group (CSG) and the Electronic Industrial Solutions Group (EISG).
Communications Solutions Group segment
The Communications Solutions Group (CSG) serves customers spanning the global commercial communications and aerospace, defense, and government end markets. The group's solutions consist of electronic design and test software, instrumentation, systems, and related services. These solutions are used in the simulation, design, validation, manufacturing, installation, and optimization of communication systems in wireless, wireline, enterprise, aerospace, defense, and government end markets. In addition, the group provides automated software test solutions to automatically identify, build, and execute tests critical to digital business success and a strong customer experience.
Commercial Communications
The market for Keysight's commercial communications solutions spans the communications ecosystem from design through operations and across the industry's broad spectrum of components, devices, equipment, and services. The company's solutions address the communications lifecycle in both wireless and wireline domains, from design and simulation, validation, and characterization, through manufacturing, deployment, and optimization, including cybersecurity.
Keysight's commercial communications customers develop and deploy communications products and services and operate communications networks around the world. The company's customers represent a diverse group of suppliers across the global industry value chain and include original equipment and contract manufacturers supplying wireless and wireline semiconductors, chipsets, modules, and devices. The company's customers also include network equipment manufacturers (NEMs), as well as those operating communications and computing networks, including enterprises, communications network service providers, and cloud computing service providers.
These customers require design, simulation, and measurement tools to validate the correct functional operation, conformance to standards, and parametric performance of their products and systems under development. Their needs span the wide range of technologies employed in modern wired and wireless communications system designs, such as 5G, 6G, 800Gb/sec, 1.6Tb/sec, and many others. These needs have also evolved rapidly given the continuous advancement of digital, communications, and computing standards. Keysight's broad portfolio of products and solutions serve their many specific applications, accelerating the development, validation, and quality manufacturing and deployment of their products and services, as well as aiding in their secure and efficient operation, service, and repair.
Aerospace, Defense and Government
The market for Keysight's aerospace, defense, and government solutions consists of applications addressing secure and highly reliable communications, space and satellite equipment development and operations, and government research across a wide spectrum of electronics technologies used in aerospace and defense. General applications include electromagnetic spectrum operations (e.g., communications, radar, signal intelligence), cybersecurity, and others, often incorporating ruggedized and high-reliability designs for military equipment. Research applications are wide-ranging and include areas, such as quantum communications and computing, cyber-physical control systems, and energy, as well as materials science research.
The company's aerospace, defense and government customers are research agencies and manufacturers serving the aerospace and defense industries, including commercial and government customers and their contracted suppliers. Commercial suppliers include aerospace, defense, and satellite equipment prime contractors, subcontractors, and related component suppliers. Government customers include a range of government agencies, such as departments and ministries of defense, security agencies, and related government research entities. The company's customers need to accelerate the modernization of their defense systems to realize the benefits of the continuous evolution in electronic systems. They strive to embrace new space, energy, and communications advances, and ensure secure supply chains. These customers require design, simulation, and measurement tools to accelerate their efforts to ensure the proper operation and performance of the devices and systems they are developing, deploying, and operating. They use Keysight's products and solutions to explore design alternatives, validate their component and system designs and prototypes, ensure quality manufacturing, and operate, service, and repair their systems in the field.
Electronic Industrial Solutions Group segment
The Electronic Industrial Solutions Group (EISG) serves customers across a diverse set of end markets focused on automotive and energy, semiconductor solutions, and general electronics. The group's solutions consist of electronic design, test and simulation software, instrumentation, systems, and related services. These solutions are used in the simulation, design, validation, manufacturing, installation, and optimization of electronic equipment. In addition, the group provides automated software test solutions to automatically identify, build, and execute tests critical to digital business success and a strong customer experience. The company’s recent acquisition of ESI Group expands its application layer portfolio with simulation capabilities in automotive and general electronics.
Automotive and Energy
The market for Keysight's automotive and energy solutions consists of design and measurement applications addressing the major transformational trends in these industries. These applications include the growth of electric and autonomous vehicles, the evolution of energy systems to incorporate alternative forms of generation and advanced control, and the many new subsystem and component technologies under development to enable and advance these trends.
The company's automotive and energy customers include automotive original equipment manufacturers and Tier 1 and 2 suppliers, along with the component and subsystem suppliers that support them. The company also counts as customers the suppliers of alternative energy systems for green energy generation, storage, and control, as well as suppliers of enabling electronics technology comprising high-power semiconductors and control systems.
The company's customers are innovating in energy management and advanced cyber-physical control systems that are the building blocks of these complex and transformative systems. These customers, many of whom are pioneering new standards and capabilities involving the application of advanced communications, computing, and applied materials research, require advanced design, simulation, and measurement capability to fully explore these new application areas and enable the development of their products and services. They rely on Keysight's software-centric solutions to analyze and validate their concepts and products, thereby increasing their productivity and ultimately speeding the arrival of their products to market.
Semiconductor
The market for Keysight's semiconductor solutions consists of design and measurement applications to enable continued innovation in leading-edge semiconductors to address the demand for smaller, more power efficient, and highly integrated chips and chipsets. This innovation requires new approaches to design and measurement to enable realization of the design in the fab along with efficient testing at scale to preserve yield.
The company's semiconductor customers are primarily design and production teams in semiconductor and capital equipment companies who are looking to differentiate their offerings by implementing innovative new silicon architectures and continuing to advance the state of the art in semiconductor device capability. These innovations are the foundation of advances in electronics that are powering many new technologies in today's high-tech world. These teams require close collaboration with their design and measurement solutions suppliers to continue to advance their capability in this challenging environment of ever-advancing complexity and scale. Keysight is a trusted supplier to the leaders in the semiconductor ecosystem as they engage with its solutions to enable their next-generation offerings.
General Electronics
The market for Keysight's general electronics solutions spans a broad set of design and measurement applications that enable electronics designers and manufacturers across a wide range of industrial and academic settings. These applications represent basic and advanced design, simulation, and measurement capability that support the electronics industry and is driven by digital transformation and the growth of connected devices (Internet of Things), including consumer electronics, digital health applications, smart manufacturing, and the growth of digital classroom learning.
The company's general electronics customers include design teams in leading and emerging companies that are innovating to bring higher levels of connectivity, utility, and automation, along with new business models, to their customers. In many cases they are embracing new communications technology and working to incorporate the latest electronics to enable longer battery life, higher performance, or other differentiators for their systems. Keysight's design and measurement solutions accelerate the company’s customers’ development and productization processes.
Sales
The company's Chief Customer Officer is responsible for developing and executing its customer-centric vision by enhancing the end-to-end customer experience, enabling customer success through the seamless delivery of first-to-market solutions to a diverse, global customer base, and expanding Keysight's go-to-market strategies across all regions and ecosystems. The company's direct sales force focuses on addressing the needs of its global and regional customers by selling Keysight products, systems, solutions, software, and services. Keysight's direct sales force consists of sales and application engineers who have in-depth knowledge of the customers' business and technology needs. The company's direct sellers concentrate on providing more complex, end-to-end solutions where customers require strategic consultation. The company's application engineers bring deep solution and application expertise to provide a combination of consulting, systems integration, and software engineering services that span all stages of the sale, deployment and support of its complex systems and solutions. The company also has a global software subscription and renewals channel, selling its standalone enterprise software solutions, including computer-aided engineering and design workflow solutions. Together, all of the company's direct sales organizations serve customers globally across the commercial communications, aerospace, defense and government, automotive and energy, semiconductor, and general electronics markets. More than 80 percent of the company's business comes from customer interactions with its direct sales organization.
To complement its direct sales force, the company has an extensive network of over 800 channel partners around the world. These channel partners include resellers, manufacturer's representatives, and distributors. They serve thousands of customers across a wide range of end-user markets. They are expected to provide the same level of service and support as the company's direct sales force for the products they sell and generate new sales opportunities to extend its reach. In addition, the company works with a number of strategic solution partners who add value to its products and solutions for certain verticals, such as network application and test. Electronic commerce and telesales channels are also in place for transactional, lower-touch sales.
Marketing
Keysight Global Marketing builds the company brand and drives growth through programs that increase awareness, demand, and engagement for Keysight's design, simulation, emulation, and test solutions. The company employs a multi-pronged marketing strategy to enhance brand equity, as well as proving its presence and thought leadership in existing and emerging markets, resulting in one powerful brand voice for Keysight. The company fuels growth initiatives through online digital transformation, high-value content, new product launches, and sophisticated digital and physical demand generation programs tailored to local markets to attract new accounts and deepen relationships with existing customers. The company continuously evolve its marketing practices and technology stack to support a data-driven approach to its sales and marketing initiatives. The company’s continued evolution includes a focus on intent-based marketing as it continue to adjust to how its prospects prefer to discover, learn, and buy.
Manufacturing and Materials
The company utilizes a combination of both in-house manufacturing and contract manufacturers to maximize its productivity and its ability to respond to market conditions. The company's in-house manufacturing efforts are focused on the highest value added, more complex and highly technical aspects of production. The company uses contract manufacturers for assembly and printed circuit board production.
Acquisition of ESI Group SA
In the first quarter of fiscal 2024, the company acquired all of the outstanding common stock of ESI Group SA (‘ESI Group’).
Research and Development
For the year ended October 31, 2024, the company's research and development investment totaled $919 million.
Environmental Regulations
Some of the company's properties have been the subject of ongoing remediation by HP Inc. (HP) for subsurface contamination that was known at the time of Agilent's separation from HP in 1999.
The company sells products and solutions to customers all over the world and are required to comply with the U.S Export Administration Regulations and economic and trade sanctions programs that limit or ban sales into certain countries.
As a result of its extensive international operations, the company must comply with complex foreign and the U.S. laws and regulations, such as the U.S. Foreign Corrupt Practices Act, the U.K. Bribery Act, and other local laws prohibiting corrupt payments to governmental officials, and anti-competition regulations.
With extensive operations all over the world, the company must comply with complex regulations governing data privacy, including the General Data Protection Regulation (GDPR) in the European Union and data privacy regulations in other jurisdictions. These regulations require careful handling of internal data. The company has internal data handling policies and practices to comply with global data privacy requirements, including GDPR and similar regulations, and devote resources to keep up with changing data privacy regulations.
In the U.S. the company is subject to federal and state Occupational Health and Safety laws, as well as federal, state, and local requirements.
History
Keysight Technologies, Inc. was founded in 1939. The company was incorporated in Delaware in 2013.
