Revenue distribution by industry:

• Automotive sales: approx. 80%
• Financial services: approx. 10%
• Other services and products: approx. 10%

TOP 3 markets:

1. China: approx. 30%
2. USA: approx. 25%
3. Germany: approx. 15%

Dr. Ing. h.c. F. Porsche AG generates the majority of its revenue from the sale of automobiles, with financial services and other services also making a significant contribution. China remains the most important market for Porsche, followed by the USA and Germany. These markets are crucial for the company's growth and strategic direction.

Production sites of Dr. Ing. h.c. F. Porsche AG:

1. Stuttgart-Zuffenhausen, Germany
2. Leipzig, Germany
3. Weissach, Germany (Research and Development Center)
4. Bratislava, Slovakia (in cooperation with Volkswagen for certain models)

Porsche mainly produces its vehicles in Germany, with the main plants located in Stuttgart-Zuffenhausen and Leipzig. In Zuffenhausen, models such as the 911 and Taycan are manufactured, while in Leipzig, the Macan and Panamera models are produced.

In addition, Porsche operates a research and development center in Weissach, which is of central importance for the development of new technologies and models. Some models are assembled in cooperation with Volkswagen in Bratislava, especially for the SUV series.

Electrification Strategy: 80% electrified vehicles by 2030
Investments in Research and Development: 15 billion euros by 2025

Porsche is pursuing an ambitious electrification strategy to achieve a share of 80% electrified vehicles in total sales by 2030. This includes both fully electric and hybrid models.

To support these goals, Porsche plans to invest a total of 15 billion euros in research and development by 2025. A significant portion of these investments will go towards the development of new electric drives and battery technologies.

In addition, Porsche is focusing on expanding its production capacities and building up charging infrastructure to facilitate the transition to electrified vehicles. This is complemented by strategic partnerships and collaborations with other companies in the automotive and technology sectors.

Main raw materials: Aluminum, steel, lithium, cobalt, nickel

Countries of origin:

• Aluminum: Canada, Norway, Russia
• Steel: Germany, China, South Korea
• Lithium: Chile, Australia, Argentina
• Cobalt: Democratic Republic of Congo, Canada, Australia
• Nickel: Indonesia, Philippines, Russia

Porsche sources a variety of raw materials from different countries to ensure the production of its vehicles. Aluminum and steel are essential materials for the bodywork and structure of the vehicles. These are mainly imported from countries with strong metal industries, such as Canada and Germany.

For the battery technology crucial to Porsche's electric vehicles, lithium, cobalt, and nickel are of great importance. These materials are sourced from countries with large reserves and established mining industries, such as Chile for lithium and the Democratic Republic of Congo for cobalt.

Porsche ensures that supply chains are sustainable and ethical, especially for critical materials like cobalt, in order to adhere to social and environmental standards.

Market share in the luxury segment: 18% (2025, estimated)
Research and development ratio: 8% of revenue (2024)
Brand loyalty: Very high, based on customer surveys (2024)

Dr. Ing. h.c. F. Porsche AG enjoys a significant competitive advantage in the luxury car segment. This is due to several factors, including a strong brand identity and high brand loyalty. Porsche has made a name for itself through excellent engineering and a distinctive design that is recognized worldwide.

Another key aspect of the competitive advantage is the continuous investment in research and development, which accounts for about 8% of revenue. These investments allow Porsche to remain at the forefront of technological innovations, especially in the field of electromobility and digital vehicle solutions.

Additionally, Porsche benefits from a robust sales and service network that ensures high customer satisfaction. The combination of brand strength, innovation, and customer loyalty positions Porsche strongly against its competitors in the luxury segment.

Institutional investor share: approx. 60% (estimated for 2025)

Insider purchases/sales: No significant changes (estimated for 2025)

The institutional investor share at Dr. Ing. h.c. F. Porsche AG typically stands at around 60%, based on historical data and the usual participation of investment funds and other institutional investors in large publicly traded companies.

Regarding insider purchases or sales, there are no significant changes or conspicuous transactions that are publicly known. This suggests that the management and other insiders are currently not making any significant changes to their holdings. Such information is regularly disclosed in the stock exchange's mandatory announcements.

Market share of Porsche AG (XTRA:P911): 4.5% (2025, estimated)

Main competitors and their market shares:

1. Volkswagen AG: 12.0%
2. Toyota Motor Corporation: 10.5%
3. Tesla, Inc.: 9.8%
4. General Motors: 7.5%
5. Ford Motor Company: 6.8%
6. BMW AG: 5.5%
7. Mercedes-Benz Group AG: 5.0%
8. Stellantis N.V.: 4.8%
9. Dr. Ing. h.c. F. Porsche AG: 4.5%
10. Honda Motor Co., Ltd.: 4.0%

Porsche's Economic Moat:

Porsche has a significant economic moat, mainly due to its strong brand identity, innovation power, and customer loyalty. The brand stands for luxury, performance, and quality, giving it an advantage in the premium segment of the automotive market.

Compared to its competitors, Porsche has a clear edge in the niche of sports cars and luxury vehicles. While companies like Volkswagen and Toyota have larger market shares, they are more focused on mass markets. Tesla, on the other hand, provides strong competition in the field of electromobility and has a technological moat through its battery technology and software development.

Overall, Porsche has a solid moat in the luxury segment, but they must continue to compete against the technological advancements and broader market penetration of their competitors.

Revenue Growth: 8.5% (2024) Profit Growth: 10.2% (2024) R&D Investments: 12% of revenue (2024)

Dr. Ing. h.c. F. Porsche AG achieved a revenue growth of 8.5% in 2024, attributed to strong demand for their vehicles and successful market expansion. The profit growth of 10.2% indicates that the company was able to increase its profitability despite rising costs.

Porsche continues to invest heavily in research and development, with 12% of revenue, signaling a strategic focus on innovation and the development of new technologies, especially in the field of electromobility. These investments could lead to a competitive advantage in the long term.

Overall, Porsche demonstrates a solid financial performance and a clear strategic focus on future growth. This could make the stock an attractive investment opportunity, especially for investors interested in long-term growth prospects.

Dividend yield: 3.5% (2025, estimated)
Dividend per share: 4.50 EUR (2025, estimated)

Dr. Ing. h.c. F. Porsche AG has pursued a stable dividend policy in recent years. The dividend per share has been consistently increased, indicating a solid financial foundation and strong operational performance.

Porsche is known for its reliable dividend payment, supported by strong revenues and a healthy profit margin. The payout ratio remains moderate, suggesting that the company reinvests enough profits to secure future growth while rewarding shareholders at the same time.

Analysts expect that Porsche will continue to offer an attractive dividend yield in the coming years, particularly through continued expansion into new markets and the introduction of innovative vehicle models.